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Toulon Golf reimagines its roots with Small Batch Dogwood putter release

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Sean Toulon is returning to the roots he established in 2015 with Toulon Design expanding on the initial vision of premium milled putters with the new Toulon Golf.

With this third iteration of the company, channeling the spirit of a smaller, boutique manufacturer of high-end golf clubs, Toulon — who retired from his role as Senior Vice President at Callaway and GM of Odyssey in July — will leverage Callaway’s manufacturing capabilities and efficiencies in something of a “best of both worlds” scenario.

Material and budgetary constraints will take a back seat to unique products (not just putters!) of the highest quality that seamlessly blend art and science, Toulon, who has licensed the Toulon name back from Callaway, told GolfWRX. The industry veteran indicated small quantities and atypical processes will be standard operating procedures for the new Toulon offerings. An example of this: The company plans to utilize paints only found in Italian hypercars and aerospace construction methodologies.

With respect to the products, while larger ambitions are being kept close to the vest, GolfWRX learned the company plans a series of limited “Small Batch” releases over the next year, beginning with the Small Batch Dogwood putter, which is available today via the Toulon Golf website.

Small Batch Dogwood

In addition to refining the putter’s appearance, sound and feel were paramount for Toulon and company in crafting what he calls “the quintessential blade putter.”

The Small Batch Dogwood is manufactured from 904L stainless steel, the same material used by Rolex in crafting its watches.

The milling process is long, difficult, and requires special tooling, but according to Toulon, worth it because of the polish and unique feel it creates.

Complementing the heel-to-toe arc, a double-shelf back flange is featured in the putter’s traditional pintail design. Toulon has elected to widen the body of the putter slightly and craft “a little more aggressive” second step in the design.

The hours-long slow machining process concludes with hand polishing of the Midnight Brilliant Black finish for a unique depth and luster.

Toulon completes the design with its Super Fine Double Fly face mill, precisely tuned for sound and feel, a gentle flow neck, and intricate sole engraving.

Toulon Golf Small Batch Dogwood specs

  • Material: 904L stainless
  • Face Mill: Super Fine Double Fly
  • Finish: Midnight Brilliant Black PVD
  • Grip: Toulon Special Midsize Pistol
  • Head Weight: 350 grams
  • Toe Hang: 57 degrees
  • Loft: 3 degrees
  • Lie: 70 degrees
  • Shaft: Chrome steel
  • Headcover: Small Batch Leather

Pricing and availability

The Small Batch Dogwood is available for purchase now via the company’s website — ToulonGolf.com.

Supply is extremely limited with only 75 available worldwide. The price is $2,000, and a strict one-per-customer policy will be enforced.

More on Toulon Golf

Sean Toulon will be joined in the venture by his son Tony, who has departed Odyssey Golf, and entrepreneur Toru Kamatari, who has helped multiple golf brands enter Asian markets and is now poised to assist Toulon Design in this capacity.

Beyond the aforementioned Small Batch releases of Toulon designs, the company plans to collaborate with Callaway, beginning in 2024.

Stay tuned to ToulonGolf.com and GolfWRX for details.

Ben Alberstadt is the Editor-in-Chief at GolfWRX, where he’s led editorial direction and gear coverage since 2018. He first joined the site as a freelance writer in 2012 after years spent working in pro shops and bag rooms at both public and private golf courses, experiences that laid the foundation for his deep knowledge of equipment and all facets of this maddening game. Based in Philadelphia, Ben’s byline has also appeared on PGATour.com, Bleacher Report...and across numerous PGA DFS and fantasy golf platforms. Off the course, Ben is a committed cat rescuer and, of course, a passionate Philadelphia sports fan. Follow him on Instagram @benalberstadt.

18 Comments

18 Comments

  1. Pingback: Latrobe: Toulon Golf launches its latest Small Batch putter - Fly Pin High

  2. Pingback: Latrobe: Toulon Golf launches its latest Small Batch putter – GolfWRX

  3. Pingback: Santa Monica: Toulon Golf releases latest Small Batch putter - Fly Pin High

  4. Pingback: Santa Monica: Toulon Golf releases latest Small Batch putter – GolfWRX

  5. Pingback: Vista: Toulon Golf releases 3rd Small Batch putter – GolfWRX

  6. Pingback: Toulon Golf introduces the second Small Batch putter at Montecito - Fly Pin High

  7. Pingback: Montecito: Toulon Golf debuts 2nd Small Batch putter – GolfWRX

  8. DPL

    Sep 8, 2023 at 1:24 pm

    AWW is spot on. No one would notice the difference between the 2. Itts a complete copy of the Cameron Studio.

  9. Aj

    Aug 28, 2023 at 5:20 pm

    Why on earth do you all buy putters with some other dudes name stamped on it?

    • Pat

      Aug 30, 2023 at 11:08 am

      Don’t all putters have some ones name on it?

      • Pat

        Aug 30, 2023 at 11:13 am

        PXG
        PIng
        Cameron
        Toulon
        Benttinardi

        I guess Odyssey is an exception.

  10. Sean

    Aug 25, 2023 at 3:37 pm

    I can’t wait to buy this putter

  11. AWW

    Aug 24, 2023 at 2:20 pm

    Scotty Cameron California Coronado – Interchangeable weights and same quality.

    1/10th the price!

  12. B

    Aug 24, 2023 at 1:59 pm

    $2000.00 for a putter?

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Equipment

Slab city on the Korn Ferry Tour — Lead Tape Report

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This week, we have our Tour Photographer, Greg Moore, on the ground at the OccuNet Classic at Tascosa Golf Club in Amarillo, Texas, for the 14th event of the 2026 Korn Ferry Tour season. With that, we see some great things in the Lead Tape Report as we roll into Amarillo.

Joel Thelen

Monday Qualifier, Joel Thelen is in the field this week. He has played on the Korn Ferry Tour for a full season in 2023, and he is back in action this week. A couple of clubs caught my eye this week in his bag.

First off: His trusted Titleist 816 H2 hybrid. This club came out in October of 2015, and it still remains strong in the bag. Also, take a look at this Odyssey White Hot OG 7, putting a capital S in the 7S model. This custom neck has some impressive lean for an arm-lock-style putter. The bottom of the putter is covered in tape for optimal weighting.

Mitchell Meissner

Taking a look at Mitchell Meissner’s bag this week, we have some great lead tape coverage. Top to bottom working from fairway metals, irons, and wedges. We can see on the short irons and wedges that there is tape at the base of the grip, adding a little counterbalance. Along with that, some tape on the short irons and wedges as well. Moving to his putter, he rolls the Odyssey 7 Bird putter. Meissner putts left-handed and strikes the ball right-handed. 

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Whats in the Bag

Bud Cauley WITB 2026 (June)

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Bud Cauley had >14 clubs in his bag when photographed prior to the Memorial Tournament.

Driver: Titleist GTS2 (8 degrees)
Shaft: Fujikura Ventus Black 6 X

3-wood: Titleist GTS3 (15 degrees, B1 SureFit setting)
Shaft: Mitsubishi Chemical Tensei 1K Pro Red 70 TX

7-wood: Titleist GTS3 (21 degrees, D1 SureFit setting)
Shaft: Mitsubishi Chemical Tensei 1K Pro Red 80 TX

Irons: Titleist U505 (3), Titleist 620 MB (4-9)
Shafts: Fujikura Ventus Black HB 8 X, True Temper Dynamic Gold Tour Issue

Wedges: Titleist Vokey Design SM11 (48-10F, 52-12F, 56-14F), WedgeWorks (60-K*)
Shafts: True Temper Dynamic Gold Tour Issue S400

Putters: Scotty Cameron Tour Prototype, Scotty Cameron GOLO 6.3 Prototype

Grips: Golf Pride Tour Velvet Align

Ball: Titleist Pro V1

See more in-hand photos of Bud Cauley’s clubs here.

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Equipment

Name every set of irons you’ve owned – GolfWRXers discuss

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In our forums, one user has offered up a prompt for the true sickos, inviting fellow forum members to share every set of irons they’ve ever owned. As to be expected, this is a lengthy forum topic.

@Lamosteve began:

Can you name every set of irons you’ve owned? Here’s mine

Spalding Dots
Spalding Eclipse
Ram Lazer FX
Lynx Parallax
Mizuno EZ Comp
Ben Hogans
Cleveland CG Red
Taylor Made R9s
PING i20
PING iE1
Taylor Made M6

Our members in the forum have been offering up their own collections. Here are a few posts from the thread, but make sure to check out the entire discussion and have your say at the link below.

  • macedan: “Started with a hand-me-down Golden Bear set from my brother when I was in high school, never really played more than once a year or got into the game until about summer of 2017. First purchased a set of Cleveland CG4’s (I actually really miss this set sometimes, soft & not terribly large for a GI iron), moved into Nike Vapor Fly’s by the end of the year. Those lasted until spring of 18 when I decided I wanted new, so I traded them in for TM Rbladez. Honestly, although I liked the Rbladez, poor decision on my part, I think this was really about the only time so far that after a week or two I was kicking myself for not staying with what I had. Rbladez stayed with me until late last summer when I switched to P790’s and (knock on wood) I am hoping this will be my longest lasting set.”
  • JimmyC59: “MacGregor Jack Nicklaus Triple Crown. Palmer The Standard. Still play these.”
  • jgrzask: “Tommy Armour 845u
    Mizuno MP-32
    Mizuno MP-33 (2 sets)
    Bridgestone J33cb – still own
    Srixon i-302 (2 sets) – still own
    Tourstage X-Blades – still own
    Mizuno Hot Metal – still own
    Nike Forged Blades – still own
    Titleist 714 AP1 – still own
    Cobra Forged SS – still own”

Entire Thread: “Name every set of irons you’ve owned.”

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