Equipment

Titleist launches new Tour Soft, Velocity golf balls

Published

5 months ago

Jan 21, 2026

2026 Titleist Tour Soft golf balls

Today, Titleist has announced a completely redesigned Tour Soft golf ball. The 2026 Tour Soft featuress advanced technologies aimed at delivering longer distance, improved stopping power, and the model’s signature soft feel, according to a press release.

The new Tour Soft introduces a 386 quadrilateral dipyramid dimple pattern, which was developed over four years. It delivers more consistent ball flight and maximizes distance off the tee, according to the company. The innovative dimple design is specifically engineered to optimize the ball’s performance while maintaining Tour Soft’s preferred flight window.

Titleist R&D also reformulated the cover with a proprietary elastomer blend that’s both softer and thicker than the previous generation. Combined with a slightly smaller core dimension, this design reduces spin in the long game for added yardage while increasing peak height with mid-irons for steeper descent angles and better green-holding ability.

“Tour Soft is the hidden gem in our lineup, providing total performance tee to green,” said Frederick Waddell, Titleist’s Director of Golf Ball Product Management. “In our testing, Tour Soft consistently outperforms golf balls at higher prices and/or with more layers of construction.”

The development process leveraged Titleist’s integrated manufacturing capabilities, with R&D facilities, ball plants, and testing centers all located within an 11-mile radius in Massachusetts, enabling rapid prototyping and testing cycles.

The new Tour Soft is now available in white and yellow at a price of $39.99 per dozen

2026 Titleist Velocity golf balls

Titleist has today also unveiled its new Velocity golf balls that are designed to deliver longer distance off the tee, lower long-game spin, a more penetrating flight and offer reliable greenside spin.

Maximum Distance

The focus for Titleist Golf Ball R&D with the new 2026 Velocity model was to help golfers gain even more distance by targeting spin and trajectory.

“There are a lot of reasons why golfers choose to play Velocity. Consistency and durability are high on the list, but distance is really the top priority for these players. It’s not just distance off the tee either. They’re looking for every yard possible through the bag to help them shoot lower scores.” -Frederick Waddell, Titleist’s Director of Golf Ball Product Management

Reducing Spin

To drive down spin in the long game, Titleist engineers started by reducing the overall compression of Velocity through a softer core formulation. A firmer ionomer cover formulation further lowered spin while adding ball speed, in design to offer even more distance.

“Whenever you make compression go down, all things equal, that’s going to bring spin down in the long game. We coupled that with a slightly firmer ionomer cover to add speed and further decrease spin in the long game. So you get that double shot of lower spin off the tee along with a faster cover, all contributing to more distance.” – Mike Madson, Senior Vice President of Titleist Golf Ball R&D

Refined Dimple Pattern

Next, the team zeroed in on Velocity’s trajectory. Through edge angle and depth changes, Titleist engineers refined the design of Velocity’s 350 octahedral pattern to bring the ball flight down slightly. This was done in design to deliver a more penetrating flight that provides additional distance while maintaining ample stopping power into greens.

As with all Titelist golf balls, the Velocity balls features its own unique dimple design to ensure optimal performance, while the new line up is recommended for players who prioritize distance from tee to green above all other performance attributes.

The Velocity golf balls are offered in white, green and orange, and are available today from $29.99 per dozen.

Equipment

Slab city on the Korn Ferry Tour — Lead Tape Report

Published

8 hours ago

Jun 10, 2026

Andrew Von Lossow

This week, we have our Tour Photographer, Greg Moore, on the ground at the OccuNet Classic at Tascosa Golf Club in Amarillo, Texas, for the 14th event of the 2026 Korn Ferry Tour season. With that, we see some great things in the Lead Tape Report as we roll into Amarillo.

Joel Thelen

Monday Qualifier, Joel Thelen is in the field this week. He has played on the Korn Ferry Tour for a full season in 2023, and he is back in action this week. A couple of clubs caught my eye this week in his bag.

First off: His trusted Titleist 816 H2 hybrid. This club came out in October of 2015, and it still remains strong in the bag. Also, take a look at this Odyssey White Hot OG 7, putting a capital S in the 7S model. This custom neck has some impressive lean for an arm-lock-style putter. The bottom of the putter is covered in tape for optimal weighting.

Mitchell Meissner

Taking a look at Mitchell Meissner’s bag this week, we have some great lead tape coverage. Top to bottom working from fairway metals, irons, and wedges. We can see on the short irons and wedges that there is tape at the base of the grip, adding a little counterbalance. Along with that, some tape on the short irons and wedges as well. Moving to his putter, he rolls the Odyssey 7 Bird putter. Meissner putts left-handed and strikes the ball right-handed.

Whats in the Bag

Bud Cauley WITB 2026 (June)

Published

8 hours ago

Jun 10, 2026

Will Schube

Bud Cauley had >14 clubs in his bag when photographed prior to the Memorial Tournament.

Driver: Titleist GTS2 (8 degrees)
Shaft: Fujikura Ventus Black 6 X

3-wood: Titleist GTS3 (15 degrees, B1 SureFit setting)
Shaft: Mitsubishi Chemical Tensei 1K Pro Red 70 TX

7-wood: Titleist GTS3 (21 degrees, D1 SureFit setting)
Shaft: Mitsubishi Chemical Tensei 1K Pro Red 80 TX

Irons: Titleist U505 (3), Titleist 620 MB (4-9)
Shafts: Fujikura Ventus Black HB 8 X, True Temper Dynamic Gold Tour Issue

Wedges: Titleist Vokey Design SM11 (48-10F, 52-12F, 56-14F), WedgeWorks (60-K*)
Shafts: True Temper Dynamic Gold Tour Issue S400

Putters: Scotty Cameron Tour Prototype, Scotty Cameron GOLO 6.3 Prototype

Grips: Golf Pride Tour Velvet Align

Ball: Titleist Pro V1

See more in-hand photos of Bud Cauley’s clubs here.

Equipment

Name every set of irons you’ve owned – GolfWRXers discuss

Published

8 hours ago

Jun 10, 2026

Will Schube

In our forums, one user has offered up a prompt for the true sickos, inviting fellow forum members to share every set of irons they’ve ever owned. As to be expected, this is a lengthy forum topic.

@Lamosteve began:

Can you name every set of irons you’ve owned? Here’s mine

Spalding Dots
Spalding Eclipse
Ram Lazer FX
Lynx Parallax
Mizuno EZ Comp
Ben Hogans
Cleveland CG Red
Taylor Made R9s
PING i20
PING iE1
Taylor Made M6

Our members in the forum have been offering up their own collections. Here are a few posts from the thread, but make sure to check out the entire discussion and have your say at the link below.

macedan: “Started with a hand-me-down Golden Bear set from my brother when I was in high school, never really played more than once a year or got into the game until about summer of 2017. First purchased a set of Cleveland CG4’s (I actually really miss this set sometimes, soft & not terribly large for a GI iron), moved into Nike Vapor Fly’s by the end of the year. Those lasted until spring of 18 when I decided I wanted new, so I traded them in for TM Rbladez. Honestly, although I liked the Rbladez, poor decision on my part, I think this was really about the only time so far that after a week or two I was kicking myself for not staying with what I had. Rbladez stayed with me until late last summer when I switched to P790’s and (knock on wood) I am hoping this will be my longest lasting set.”
JimmyC59: “MacGregor Jack Nicklaus Triple Crown. Palmer The Standard. Still play these.”
jgrzask: “Tommy Armour 845u
Mizuno MP-32
Mizuno MP-33 (2 sets)
Bridgestone J33cb – still own
Srixon i-302 (2 sets) – still own
Tourstage X-Blades – still own
Mizuno Hot Metal – still own
Nike Forged Blades – still own
Titleist 714 AP1 – still own
Cobra Forged SS – still own”

Entire Thread: “Name every set of irons you’ve owned.”