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Fujikura Motore is back with launch of Motore X F1 and F3 Shafts

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Fujikura basically invented the aftermarket graphite shaft market with the launch of the original Fujikura Speeder 757—one of the first shafts built with high-end materials to gain a performance advantage. The 757 name lives on through improved technologies and materials, and for 2020 Fujikura is bringing back another well-known favorite, the Motore F1 and F3 with the launch of Motore X.

The all-new Motore X was entirely designed from the ground up utilizing Fujikura’s high-speed tracking system (enso) to look at any and all shaft parameters to maximize performance for target golfers.

Let’s get a little deeper into enso before going any further. Enso is a high-speed motion capture system that uses eight cameras to track exactly what the shaft (and club) do and how they perform during the golf swing—at close to 1000 frames per second. It measures shaft deflection and club performance during the entire swing, head placement at impact, and finally clubhead performance based on shaft movement. This system gives Fujikura a distinct advantage when it comes to testing its shafts with golfers.

What is the Fujikura Motore X?

Just like with club design, shaft manufacturers work within certain physical constraints as far as mass and materials to build the best possible shafts to benefit the golfer. In the case of Motore X, the focus was on three main categories:

  • Increasing clubhead speed
  • Increase total stability to maximize speed and dispersion
  • Maintain a player-preferred feel

With the Motore X, designers accomplished the main goal of maximizing speed while also reducing dispersion thanks to a reinforced bias core with a torsionally stiffer handle section that promotes faster ball speeds. In laymen’s terms, that means some of the very first inside layers of the shaft are crafted with thin layers of full-length graphite to create balanced torsional strength for stability over the entire length of the shaft.

The result is more energy from the golfer to the clubhead, boosting ball speeds for more distance while maintaining stability for tighter shot control.

More on the two models
  • F3: Designed for smooth and moderate swing types. Firm tip and mid sections produce a mid-
    high trajectory for longer carry distances with mid spin.
  • F1: Designed for faster, more aggressive swing types. Stiffened tip and mid sections create a
    powerful and penetrating, low-mid trajectory with low-mid spin.

At retail (network of 600-plus charter dealers): February 1, 2020

MSRP: $275

Ryan Barath is a club-fitter & master club builder with more than 17 years of experience working with golfers of all skill levels, including PGA Tour players. He is the former Build Shop Manager & Social Media Coordinator for Modern Golf. He now works independently from his home shop and is a member of advisory panels to a select number of golf equipment manufacturers. You can find Ryan on Twitter and Instagram where he's always willing to chat golf, and share his passion for club building, course architecture and wedge grinding.

4 Comments

4 Comments

  1. Jarnio Bubly

    Jan 20, 2020 at 10:13 pm

    Matches Brooks Koepka’s new golf shoes.

  2. Vas

    Jan 20, 2020 at 4:10 pm

    Fujikura is depending on the nostalgia of me remembering that Motore F1 on that TM Superfast TP driver fondly enough to buy one… and they are right. Definitely going to try the new one. That old shaft was one of the best ever.

  3. yup

    Jan 20, 2020 at 4:03 pm

    Enso…

    • Skip

      Jan 21, 2020 at 4:47 pm

      yea lol. Also:

      “In laymen’s terms, that means some of the very first inside layers of the shaft are crafted with thin layers of full-length graphite to create balanced torsional strength for stability over the entire length of the shaft.”

      It’s “layman’s terms” and how the heck is that layman’s terms? I don’t think he understands the phrase. This guy is a terrible writer.

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Most birdies without breaking par – GolfWRXers discuss

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In our forums, one user is wondering how many birdies other players have had in a round while still failing to break par. @Lalan45, unfortunately, asked the question after a unique experience of their own.

They wrote:

“Today I managed 8 birdies but still shot even par, could have been a round to remember! What’s the most birdies you’ve made in a round and still didn’t break par?”

Our members in the forum shared their own experiences with successful rounds that still resulted in a score over par. Here are a few posts from the thread, but make sure to check out the entire discussion and have your say at the link below.

  • kwcsports: “I’ve had 5 a few times, still shot 80+ haha.”
  • jda: “I played a course for the first time, had 8 birdies, 9 doubles and an eagle. The infamous no-par round. I kept the scorecard. Every shot had a creek that I did not know about, or I was within 8-10 feet for a birdie look. To this day, I have no idea if I should be really jacked up or mad about that performance.”
  • jvincent: “I think my record is either 5 or 6. Probably shot 75.”
  • Instron4204: “3 birdies and shot a 92…man I suck!”

Entire Thread: “Most Birdies Without Breaking Par.”

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Best current stock shaft 2026 – GolfWRXers discuss

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In our forums, one user is asking for thoughts on the best stock shafts offered in 2026. Stock shafts are the shafts included with a club when it’s purchased from retailers or OEMs.

@DTorres asked:

The last couple years has seen a lot of updates and additions to no upcharge stock shafts, which do you think is the best offering in 2026?

Im a bit of a shaft nerd and recently during my Members Testing with the Callaway Quantum Triple Diamond I found the updated Project X Denali Frost Black to be a fantastic stock shaft. I absolutely did not mesh well with the original Denali. Just curious what other people think are the current best Stock shaft offerings out with new models and stock Ventus options and LinQ options popping up here and there.

We were given the option for any stock shafts for our members review. I went with the 70g Black Frost 6.5 because it’s a shaft I don’t have, it’s an updated version of the original Denali and hear little about. I typically use a Diamana WB, GD VF or a HOF Raptor. I’m not saying it was neck and neck with any of those but it was a pleasant surprise I’m not accustomed to in stock shaft offerings.

Our members in the forum have been offering up their own thoughts on the best stock shafts available in 2026. Here are a few posts from the thread, but make sure to check out the entire discussion and have your say at the link below.

  • rsballer10: “IMO – MCA Ka’ili White Darkwave, Tensei 1k Black/white, UST Lin-Q White. People are free to spend their money however they see fit, but for me personally the shaft catalogs these days have enough options that I don’t see the value of a $400 upcharge. I have never had a problem finding a no upcharge shaft that fits the bend profile and weight that I need. Whether the paint job is good enough or not is above my pay scale.”
  • bcflyguy1: “Project X Titan Black. I’ve had one in 60TX in my Quantum TD Max for several weeks now. Have to give Titlieist their flowers for finding a way to make it available as a featured option; very shrewd bit of business and one that I suspect will be duplicated by the other companies. TT/PX have a certified banger on their hands with Titan.”
  • CTG77: “Undoubtedly, it’s the Tensei 1K RIP shafts from Titleist. The Tensei line gives about 98% of the performance of a Ventus VeloCore+ shaft at a tiny fraction of the cost if you’re looking for a blue or red profile. The white is not an exact match for Ventus Black, but it’s closer to it than the non-VeloCore+ Ventus shafts that come from Callaway or formerly came from TaylorMade.”

Entire Thread: “Best current stock shaft 2026.”

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GolfWRX’s Father’s Day Gift Guide (2026)

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A reminder from your friends at GolfWRX: Father’s Day is June 21. And as we do every year, we’re rounding up the best gifts for dad.

As we say every year, there’s no better golf-related Father’s Day gift than a round of golf with pops. Be it a country club or your favorite muni, take the time to get together to play 18 if you can.

Let’s get to the gifts.

Ghost Golf Qualifier Diamond Polo

We like the new polos that Ghost is offering, as the fabric and fit are so good. These new Qualifier Collection polos breathe well, are lightweight, stretch with your swing, and of course look great. You can wear them on the course, in the office, or just out at a casual event and they will fit right in.

Buy here.

STR8-Strip Grip Tape Remover

If your dad is an equipment aficionado and tinkers with his clubs, this tool works wonders. Removing grip tape has never been easier, just put a little head on the tape and the STR8-Strip peals it right off the shaft without any damage.

Buy here.

Why Golf: Putting Thing

When it comes to practice, it is good to have a purpose. This “Putting Thing” sure does it. We know from personal experience how challenging it can be and how rewarding it is on the practice green. This also provides some competition for your kiddo to see who will unload the dishwasher or do the next chore around the house.

Buy here.

OluKai Lae‘ahi Men’s Breathable Slip-On Shoes

Riding to and from the course in style and comfort is always a good thing. If you’re in a hurry, it’s a nice feature to slide into your shoes and get to the tee time. For the post-game shoe, at your locker or while putting your clubs away in the car. Nice to slide into a shoe that looks good anywhere. Pair that with meeting the family for dinner, no need to change!

Buy here.

Therabody Theragun Relief

A little wellness goes a long way. Keeping loose is a good way to go when it comes to the weekend game or treatment during the week. If there is a little ache or pain, the Theragun is there to help out. Help loosen up the back for a pre-game warm-up or cool-down. 

Buy here.

World Cup golf apparel

Something for the soccer dads. Embrace the World Cup fever this summer on the course with custom gear to support the nation of your choice.

Buy here.

FootJoy Pro SL spikeless golf shoes

Give the old man a break and save his feet with the Footjoy Pro SL Men’s Spikeless Golf Shoes for some added comfort on the course.

Buy here.

Bushnell Wingman 2 GPS speaker

Combine all the hits as well as some game improvement with the Wingman 2 Golf GPS Speaker by getting audible distance readings from 38,000+ courses worldwide through the Wingman 2 remote or speaker.

Buy here.

Personalized Titleist Pro V1 golf balls

The No. 1 ball in golf is a safe bet, and the Pro V1 fits the largest chunk of the bell curve if you don’t know what ball pops plays. Add personalization for a, well, personal touch!

Buy here.

 

  • GolfWRX may earn a commission for purchases made through links on this page, at no extra cost to you.

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