News

Golf Channel, Rory McIlroy launch GolfPass. Will you subscribe, GolfWRX Members?

Published

7 years ago

Feb 5, 2019

Today, Golf Channel solicited the help of Rory McIlroy to launch GolfPass. The subscription service will offer customers instructional videos, a bevy of discounts, and one round of golf per month for $9.99 per month or $99/year.

“It’s sort of like, for me, like Golf Channel 2.0,” McIlroy said at the launch press conference. “If you’re going to start a golf business, you probably wouldn’t do a 24-7 TV station or network like what happened 25 years ago.”

The service draws inspiration from Amazon Prime, which, in addition to streaming video, offers free delivery on goods and other benefits. Will McIntosh, Golf Channel’s executive vice president, hopes GolfPass will help hobbyists make the jump from watching golf to playing the game and offer a nice perk for avid golfers.

With respect to playing, more than 7,000 golf courses are available. Not surprisingly, GolfNow, also owned by NBC, is the facilitator of this element of the service. TPC Sawgrass, PGA National, Pasatiempo Golf Club, and Royal Portrush are among the course offerings.

While GolfPass won’t include any live tour events, the service will offer on-demand instruction videos (more than 4,000), including several featuring McIlroy himself. Original features, such as “My Roots: Rory McIlroy,” will also be offered.

Subscribers will also get a dozen TaylorMade balls and assorted discounts on apparel, accessories, and golf resort stays.

“I’m really trying to carry the torch that Arnold lit 25 years ago,” McIlroy said. “I know I have very big shoes to fill and I’m not trying to compare myself in any way to Arnold, but I was able to forge quite a good relationship with Arnold in the later years of his life and I know how much the game meant to him. I think he would be very proud that I’ve taken on this role to try and give golfers a better experience of playing the game and living that golfing lifestyle. I couldn’t imagine my life without golf.”

Rory McIlroy will co-host (along with Carson Daly) a monthly podcast via the service.

GolfPass+, a premium membership, will be offered for $199 per year. The “plus” version will include cancellation protection and waived convenience fees on GolfNow.

McIlroy discussed GolfPass on an appearance on Morning Drive.

Your browser does not support iframes.

So, what do you think, GolfWRX Members, will you be signing up for GolfPass at any of the subscription levels?

Loading ...

Related Topics:featured

Up Next

Rolling Greens: Canada set for its first cannabis-friendly course

Don't Miss

Morning 9: ANA’s amateur tradition continues | Knee-high drop is a disaster | Akshay Bhatia!

GolfWRX Staff

We share your golf passion. You can follow GolfWRX on Twitter @GolfWRX, Facebook and Instagram.

18 Comments

Jim

Feb 6, 2019 at 12:06 pm

If it’s associated with GolfNow, I wouldn’t trust this deal! GolfNow is not a good product, too complicated by excessive rules and conditions supported by lousy customer service!

Reply Report comment
Randy

Feb 6, 2019 at 11:07 am

Not happy with Golf Now’s no refund policy. Looked for a Sunday tee time on a Tues. night. The time I selected was then not available so it said search a new time. Instead of staying on Sunday times it sent me back to Wed. (which I didn’t notice until booking a Wed. time). Called the course first thing Wed. am and cancelled. Golf Now gave me a credit only good for Hot Deals after 12 Mon-Thurs. Thanks for nothing! Double bogey service. Will use Tee Off or call. No more Golf Now.

Reply Report comment
Tom Grady

Feb 5, 2019 at 5:37 pm

Lindsey Vonn is c oalburning m udshark. She has betrayed her race dating dirty n iggers.

Reply Report comment
c

Feb 5, 2019 at 4:21 pm

this is weird considering Rory has said he doesnt care about growing the game

Reply Report comment
Clancy

Feb 5, 2019 at 3:49 pm

I’ll hold off to see the list of participating courses.

Reply Report comment
Tom

Feb 5, 2019 at 3:42 pm

Golf Channel’s Morning Drive has become like the “View” a bunch of people with opinions that I don’t care to listen to. Not much substance from GC anymore, they basically went off the air from mid Dec thru early Jan….running old shows and tournaments.

Reply Report comment
Tmack

Feb 5, 2019 at 3:12 pm

As a cord cutter if it included the actual golf channel live golf coverage I would be interested.

Reply Report comment
- Scott Francis
  
  Feb 5, 2019 at 3:31 pm
  
  Exaclty like someone else menioned if included a Pga Tour live subscription I would but $200? pass on Golfpass.
  
  Reply Report comment
Mike Knights

Feb 5, 2019 at 1:50 pm

I dont understand why tour pros promote going to a website to watch a video to fix your swing when we all know they spend 100’s of hours with their coaches working on their swings. why in the world would you tell and Amateur to go watch a video and they will get better. Ugh!

Reply Report comment
- youraway
  
  Feb 5, 2019 at 6:30 pm
  
  Plenty of videos on Youtube
  
  Reply Report comment
Gunter Eisenberg

Feb 5, 2019 at 1:47 pm

Doesn’t the Golf Channel also own Revolution Golf that offers that same instructional video content?

Reply Report comment
- JJ
  
  Feb 6, 2019 at 11:25 am
  
  That’s where the 4000 videos will come from
  
  Reply Report comment
Scott

Feb 5, 2019 at 12:46 pm

Is there a place to find out what 7,000 courses are playable with the free round each month, and what restrictions there will be on that? I can’t seem to find that information on the GolfPass website.

Reply Report comment
Stixman

Feb 5, 2019 at 12:39 pm

Sorry, Rory is not the torch-bearer you seem to think he is, he just isn’t, he’ll let you down and send you the memo.

Reply Report comment
Matt

Feb 5, 2019 at 11:45 am

Carson Daly? WTF

Reply Report comment
Thunder Bear

Feb 5, 2019 at 11:45 am

Wait, so for $9.99 per month, I can play TPC Sawgrass or one of their other elite courses once a month? That seems too good to be true even if you have to play on Monday thru Thursday.

Reply Report comment
- Simms
  
  Feb 5, 2019 at 12:44 pm
  
  Guess again, it will be the same as with all their “Hot Deals” specials..it will be afternoons Monday thru Thursday..and many courses will be exempt..In California you will be playing after 12 in months you cannot finish because of time change. You have to think about the fact also there are only so many “HOT DEALS” after 12 in your area..Hot Deals do not bring any money into the golf course and are only given out by the course to Golf Now for advertising and use of computer scheduling programs….and many course look down on that “HOT DEAL” tee time and treat you like your cheating them…..and notice with the $99 price there is no mention of waved fees or free cancellations that comes at the $199 price….
  
  Reply Report comment
Joshua

Feb 5, 2019 at 11:24 am

The free golf seems enticing into you read the fine print. If I didn’t have a job and could golf Monday thru Thursday afternoons…

Reply Report comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.

News

GolfWRX’s Father’s Day Gift Guide (2026)

Published

2 days ago

Jun 9, 2026

GolfWRX Staff

A reminder from your friends at GolfWRX: Father’s Day is June 21. And as we do every year, we’re rounding up the best gifts for dad.

As we say every year, there’s no better golf-related Father’s Day gift than a round of golf with pops. Be it a country club or your favorite muni, take the time to get together to play 18 if you can.

Let’s get to the gifts.

Ghost Golf Qualifier Diamond Polo

We like the new polos that Ghost is offering, as the fabric and fit are so good. These new Qualifier Collection polos breathe well, are lightweight, stretch with your swing, and of course look great. You can wear them on the course, in the office, or just out at a casual event and they will fit right in.

Buy here.

STR8-Strip Grip Tape Remover

If your dad is an equipment aficionado and tinkers with his clubs, this tool works wonders. Removing grip tape has never been easier, just put a little head on the tape and the STR8-Strip peals it right off the shaft without any damage.

Buy here.

Why Golf: Putting Thing

When it comes to practice, it is good to have a purpose. This “Putting Thing” sure does it. We know from personal experience how challenging it can be and how rewarding it is on the practice green. This also provides some competition for your kiddo to see who will unload the dishwasher or do the next chore around the house.

Buy here.

OluKai Lae‘ahi Men’s Breathable Slip-On Shoes

Riding to and from the course in style and comfort is always a good thing. If you’re in a hurry, it’s a nice feature to slide into your shoes and get to the tee time. For the post-game shoe, at your locker or while putting your clubs away in the car. Nice to slide into a shoe that looks good anywhere. Pair that with meeting the family for dinner, no need to change!

Buy here.

Therabody Theragun Relief

A little wellness goes a long way. Keeping loose is a good way to go when it comes to the weekend game or treatment during the week. If there is a little ache or pain, the Theragun is there to help out. Help loosen up the back for a pre-game warm-up or cool-down.

Buy here.

World Cup golf apparel

Something for the soccer dads. Embrace the World Cup fever this summer on the course with custom gear to support the nation of your choice.

Buy here.

FootJoy Pro SL spikeless golf shoes

Give the old man a break and save his feet with the Footjoy Pro SL Men’s Spikeless Golf Shoes for some added comfort on the course.

Buy here.

Bushnell Wingman 2 GPS speaker

Combine all the hits as well as some game improvement with the Wingman 2 Golf GPS Speaker by getting audible distance readings from 38,000+ courses worldwide through the Wingman 2 remote or speaker.

Buy here.

Personalized Titleist Pro V1 golf balls

The No. 1 ball in golf is a safe bet, and the Pro V1 fits the largest chunk of the bell curve if you don’t know what ball pops plays. Add personalization for a, well, personal touch!

Buy here.

GolfWRX may earn a commission for purchases made through links on this page, at no extra cost to you.

Tour Photo Galleries

Photos from the 2026 OccuNet Classic

Published

2 days ago

Jun 9, 2026

GolfWRX Staff

With the PGA Tour across the border in Canada this week, GolfWRX Tour Photographer Greg Moore stayed stateside and headed to the OccuNet Classic presented by Amarillo National Bank in Amarillo, Texas.

It’s always interesting to see what the guys are playing on the KFT, and this week certainly hasn’t disappointed so far, with some incredible wedge stamping on display.

Check out links to all our albums below.

General Albums

2026 OccuNet Classic (KFT) – Monday #1

WITB Albums

Pullout Albums

Luke Potter’s custom Cameron putter – 2026 OccuNet Classic (KFT)

News

From the GolfWRX Classifieds: Scotty Cameron GOLO 6 with BGT Stability Tour2 2022 M Edition

Published

2 days ago

Jun 9, 2026

Will Schube

At GolfWRX, we are a community of like-minded individuals who all experience and express our enjoyment of the game in many ways.

It’s that sense of community that drives day-to-day interactions in the forums on topics that range from best driver to what marker you use to mark your ball. It even allows us to share another thing we all love – buying and selling equipment.

Currently, in our GolfWRX buy/sell/trade (BST) forum, @HuskerFlyer is sharing a Scotty Cameron GOLO with a BGT Stability Tour2 2022 M Edition shaft. While the putter is certainly enviable, the Augusta-inspired shaft is equally noteworthy.

From the listing:

Scotty Cameron Golo 6 with BGT Stability Tour2 2022 M Edition Scotty Headcover 34″ $375

To check out the full listing in our BST forum, head through the link. If you are curious about the rules to participate in the BST Forum, you can learn more here: GolfWRX BST Rules.