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What you need to know about Jay Monahan, the PGA Tour’s new commissioner

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The PGA Tour Policy Board announced yesterday that Jay Monahan, currently the Tour’s Chief Operating Officer, will take over as commissioner on January 1. This means, among other things, no more Ice Bucket Challenges from outgoing commissioner, Tim Finchem.

And while golf fans are familiar with Finchem and his legacy, most are probably asking, “Who is this Monahan guy?” Well, here’s the answer.

Monahan joined the PGA Tour in 2008. He has served as Deputy Commissioner since April 2014. He assumed the additional title of COO earlier this year (Finchem also served as DC and COO prior to his appointment). 

Monahan graduated from Trinity College in 1993. He was a four-year member of the golf team and a Division II Academic All-American his senior year.

He then earned a Masters in Sport Management from UMass Amherst in 1995 and initially worked in the advertising sector with Arnold Advertising and Bob Woolf Associates. Following this, he served as the director of global sponsorships and branding programs at EMC Corporation.

From there, Monahan was the executive director of IMG Worldwide. He was the first tournament director of the then-Deutsche Bank Championship at TPC Boston.

Immediately prior to working at the Tour, Monahan was the executive vice president of Fenway Sports Group and then the Executive Director of The Players Championship.

He was named the Tour’s Senior Vice President for Business Development in 2010, and was promoted to Executive Vice President and Chief Marketing Officer in March of 2013. According to the Tour, his role included overseeing business development, corporate marketing and partnerships, title sponsor relations, retail licensing, and media sales.

Quite the pedigree.

For some hot takes on the incoming commish’s top priorities, check out what Geoff Shackelford and Jeff Babineau had to say. 

Ben Alberstadt is the Editor-in-Chief at GolfWRX, where he’s led editorial direction and gear coverage since 2018. He first joined the site as a freelance writer in 2012 after years spent working in pro shops and bag rooms at both public and private golf courses, experiences that laid the foundation for his deep knowledge of equipment and all facets of this maddening game. Based in Philadelphia, Ben’s byline has also appeared on PGATour.com, Bleacher Report...and across numerous PGA DFS and fantasy golf platforms. Off the course, Ben is a committed cat rescuer and, of course, a passionate Philadelphia sports fan. Follow him on Instagram @benalberstadt.

4 Comments

4 Comments

  1. The dude

    Nov 9, 2016 at 8:37 am

    Big shoes to fill….

    • setter02

      Nov 10, 2016 at 10:22 pm

      Not really given Fincham lucked into the Tiger Era. Did he honestly do anything that even a half brain dead chimp couldn’t have done for The Tour?

  2. CarterDog350

    Nov 8, 2016 at 7:18 pm

    Congrats! Finally some one with a personality.

  3. ian

    Nov 8, 2016 at 1:33 pm

    Cool

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Photos from the 2026 OccuNet Classic

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With the PGA Tour across the border in Canada this week, GolfWRX Tour Photographer Greg Moore stayed stateside and headed to the OccuNet Classic presented by Amarillo National Bank in Amarillo, Texas.

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