News
Chamblee and McCord join forces with Tathata Golf
Former PGA Tour professionals and current analysts Brandel Chamblee and Gary McCord are throwing their weight behind a new golf training program, Tathata Golf. They’ll begin appearing in ads for the company some time this summer.
And a point of note: the two are unpaid spokespeople.
The program’s creator, Brian Hepler, says Tathata was inspired by elements of martial arts, the best golfers in history and elite athletes.
If this all sounds a tad too specious and New Agey, here’s a breakdown of what Tathata is all about.
The company was founded by the aforementioned Mr. Hepler in 2011 and is headquartered in Scottsdale, Arizona. Its mission is “to help golfers and instructors everywhere become their greatness through unique practices designed to build strength within their golf game as well as their total life.”
As you might expect, a significant part of the Tathata training is mental. Hepler describes this element as “a curriculum, a path, and a truth … to quiet the golfer’s mind.” Reportedly, the program contains elements of neuro-linguistic programming and attempts to move past traditional sports psychology.
Regarding chipping, putting, and the other facets of the game, Hepler says, “We’ve gone through each position of the golf swing … and created a path for the golfer.” This “path” will be accessible to consumers in mid-June when the company rolls out its 60-day in-home training program, which, incidentally, Chamblee and McCord have both gone through.
While we’ll have to wait to see what”becoming your greatness” means in practice, it’s clear that Brandel Chamblee is a believer in the system. As he said:
“I’m not here for the money. I’m here for one thing and one thing only … I believe in what Bryan teaches. I’ve watched the best players in the world, I’ve studied them and there is something missing in the world of instruction today. There are commonalities that the greatest players have had that are being missed … what he is doing is correcting golf instruction”
The company’s Tathata Golf Certified Training Program is intended to help instructors distill complicated swing mechanics in a simple fashion, and thus accelerate learning.
More about the company from their press release:
“Tathata, in its truest sense means “suchness,” a sense of complete understanding and all-knowing. The essence of Tathata and suchness is found deep within the simple understanding of knowing who you are and being trained in such a way that you always have a sense of your greatness building.
Throughout our conversation, Hepler repeatedly brought up the example of holding a hockey stick and hitting a shot, as well as stepping up to a soccer ball to kick it. The young do both with confidence, self-belief, and without a concern about fundamentals and technique.
With Tathata, Hepler seeks a way to play golf that is more in line with the above than, say, the somber, mechanistic grind that is high-level junior golf today.
Beyond benefitting students, with Tathata Hepler hopes to illuminate “a simpler way to play the game. A faster way to play the game” and “a way for us to bring golf instruction together.”
It will be interesting to see who buys in (quite literally) to Hepler’s vision. Clearly Misters Chamblee and McCord do.
Check out Tathata’s website here.
A reminder from your friends at GolfWRX: Father’s Day is June 21. And as we do every year, we’re rounding up the best gifts for dad.
As we say every year, there’s no better golf-related Father’s Day gift than a round of golf with pops. Be it a country club or your favorite muni, take the time to get together to play 18 if you can.
Let’s get to the gifts.
Ghost Golf Qualifier Diamond Polo
We like the new polos that Ghost is offering, as the fabric and fit are so good. These new Qualifier Collection polos breathe well, are lightweight, stretch with your swing, and of course look great. You can wear them on the course, in the office, or just out at a casual event and they will fit right in.
STR8-Strip Grip Tape Remover
If your dad is an equipment aficionado and tinkers with his clubs, this tool works wonders. Removing grip tape has never been easier, just put a little head on the tape and the STR8-Strip peals it right off the shaft without any damage.
Why Golf: Putting Thing
When it comes to practice, it is good to have a purpose. This “Putting Thing” sure does it. We know from personal experience how challenging it can be and how rewarding it is on the practice green. This also provides some competition for your kiddo to see who will unload the dishwasher or do the next chore around the house.
OluKai Lae‘ahi Men’s Breathable Slip-On Shoes
Riding to and from the course in style and comfort is always a good thing. If you’re in a hurry, it’s a nice feature to slide into your shoes and get to the tee time. For the post-game shoe, at your locker or while putting your clubs away in the car. Nice to slide into a shoe that looks good anywhere. Pair that with meeting the family for dinner, no need to change!
Therabody Theragun Relief
A little wellness goes a long way. Keeping loose is a good way to go when it comes to the weekend game or treatment during the week. If there is a little ache or pain, the Theragun is there to help out. Help loosen up the back for a pre-game warm-up or cool-down.
World Cup golf apparel
Something for the soccer dads. Embrace the World Cup fever this summer on the course with custom gear to support the nation of your choice.
FootJoy Pro SL spikeless golf shoes
Give the old man a break and save his feet with the Footjoy Pro SL Men’s Spikeless Golf Shoes for some added comfort on the course.
Bushnell Wingman 2 GPS speaker
Combine all the hits as well as some game improvement with the Wingman 2 Golf GPS Speaker by getting audible distance readings from 38,000+ courses worldwide through the Wingman 2 remote or speaker.
Personalized Titleist Pro V1 golf balls
The No. 1 ball in golf is a safe bet, and the Pro V1 fits the largest chunk of the bell curve if you don’t know what ball pops plays. Add personalization for a, well, personal touch!
- GolfWRX may earn a commission for purchases made through links on this page, at no extra cost to you.
With the PGA Tour across the border in Canada this week, GolfWRX Tour Photographer Greg Moore stayed stateside and headed to the OccuNet Classic presented by Amarillo National Bank in Amarillo, Texas.
It’s always interesting to see what the guys are playing on the KFT, and this week certainly hasn’t disappointed so far, with some incredible wedge stamping on display.
Check out links to all our albums below.
General Albums
WITB Albums
- Ryan Palmer – WITB – 2026 OccuNet Classic (KFT)
- Mahanth Chirravuri – WITB – 2026 OccuNet Classic (KFT)
- Josh Creel – WITB – 2026 OccuNet Classic (KFT)
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- Brandon Berry – WITB – 2026 OccuNet Classic (KFT)
- Ryan Burnett – WITB – 2026 OccuNet Classic (KFT)
- James Song – WITB – 2026 OccuNet Classic (KFT)
- Andrew McLauchlan – WITB – 2026 OccuNet Classic (KFT)
- Ian Gilligan – WITB – 2026 OccuNet Classic (KFT)
- Alvaro Ortiz – WITB – 2026 OccuNet Classic (KFT)
- Russell Knox – WITB – 2026 OccuNet Classic (KFT)
- Ian Holt – WITB – 2026 OccuNet Classic (KFT)
- Mitchell Meissner – WITB – 2026 OccuNet Classic (KFT)
- Travis Trace – WITB – 2026 OccuNet Classic (KFT)
- Bryce Lewis – WITB – 2026 OccuNet Classic (KFT)
Pullout Albums
Luke Potter’s custom Cameron putter – 2026 OccuNet Classic (KFT)
At GolfWRX, we are a community of like-minded individuals who all experience and express our enjoyment of the game in many ways.
It’s that sense of community that drives day-to-day interactions in the forums on topics that range from best driver to what marker you use to mark your ball. It even allows us to share another thing we all love – buying and selling equipment.
Currently, in our GolfWRX buy/sell/trade (BST) forum, @HuskerFlyer is sharing a Scotty Cameron GOLO with a BGT Stability Tour2 2022 M Edition shaft. While the putter is certainly enviable, the Augusta-inspired shaft is equally noteworthy.
From the listing:
Scotty Cameron Golo 6 with BGT Stability Tour2 2022 M Edition Scotty Headcover 34″ $375
To check out the full listing in our BST forum, head through the link. If you are curious about the rules to participate in the BST Forum, you can learn more here: GolfWRX BST Rules.
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Stella bryan
Feb 5, 2016 at 12:44 am
I am shocked at your comments. I just completed the Tathata 60 day course and it was the best golf training I have had in the 4 years l have been playing golf. It is disheartening that you all comment in such a negative way about a training program that is not only exceptional in the quality of its presentation, but also in the experiential building of the mechanics of the swing. Shame on those of you who dissed it without putting the time and energy into taking the full program, which is inexpensive compared to regular golf lessons! It is an amazing program and encourages a much more natural way of swinging the club than the normal lessons taught by most PGA professional. I don’t need to knock their techniques, but do know that for many of us that worrying about the angle of our spine being correct, or something equally mechanical, does not yield natural and athletic movements but simply interferes with our ability to swing in a free and simple manner. I am grateful for Tathata training and Brian’s genius in putting it together and would recommend the course to anyone.
Brock Landers
May 24, 2014 at 2:57 pm
Does this training aid make me a washed up hack who takes cheap shot after cheap shot at REAL players, on a consistent basis?….oh wait, I am describing Chamblee….nothing could ever make me as good as him. This guy is a DELTA BRAVO and McCord is about as funny as a tumor in your brain. These guys are idiots.
Double Mocha Man
May 24, 2014 at 3:24 pm
Now Brock, McCord is pretty clever/funny… he just needs to force it less often.
Bamicus
May 25, 2014 at 9:52 am
You nailed it Brock!
ButtFvck_Chandelier
May 24, 2014 at 1:42 am
How is this idiot still making money from the golf world? Disgraceful.
thefullsp
May 23, 2014 at 7:01 pm
Ohhhhhhhmmmmmmmmmmmmmmmmmmmmmmmm. Just try yoga and believe you’re gonna hole everything. Boom! Job done. PayPal details on request 😉 Namaste
RG
May 23, 2014 at 5:08 pm
I don’t know what all the fuss is about. For a perfect golf game all one must do is align their Shakra with the Chi force, insert these in a static warp shell by combining matter and anti-matter in a dylithium crystal matrix. Add two jiggers of vermouth and gin and Voila! Perfection!
4pillars
May 24, 2014 at 11:31 am
I never realized golf was that simple.
Thanks for your clarity
mizzy
May 23, 2014 at 3:03 pm
The website seems to emphasize more on how to become an instructor than how they will help the client with the game. This model reaks of Multi-Level Marketing which will get people to pay to teach the methodology while pushing an inferior product to the end user.
mizzy
May 23, 2014 at 3:04 pm
reeks*
Bryan
May 23, 2014 at 2:18 pm
Brandel can’t – until he explains in lengthy detail how Tiger’s swing-plane and head movement won’t allow him to hit driver like he did with his “Butch” swing…additional thoughts and nonsense….diarrhea of the mouth…blah, blah, blah…
Tony Lynam
May 23, 2014 at 1:36 pm
I made it to the 2:08 mark of the video and could not take it anymore.
4pillars
May 23, 2014 at 1:24 pm
Perhaps Brandel will recommend it to Tiger.
DB
May 23, 2014 at 12:25 pm
So McCord endorsing another hippy pseudo scientific company out of Scottsdale?
I can hardly believe it.
The dude
May 23, 2014 at 8:54 pm
Ha!…..nailed it!
MFB
May 23, 2014 at 11:32 am
Is there a product that McCord has not made a commercial for ?
brtnsbs
May 23, 2014 at 11:14 am
I don’t get it, is this just a training program with drills to ingrain your swing either through mental practice or physical practice?
ca1879
May 23, 2014 at 11:13 am
Grasshopper, snatch the ProV1 from my hand…
I certainly hope this completely new and simple distillation of the one true approach to golf is better than all the other completely new and simple distillations of the one true approach to golf have been. More proof that people will fall for anything.
Zach Szczepanski
May 23, 2014 at 11:09 am
Very interested in going through this program. I was out in Scottsdale this winter and had the opportunity to speak with Brian and tour the facility. Great looking program. Interested to see how well it catches on.
John kuczeski
Jun 27, 2014 at 10:13 am
Zach,
Just curious, did you ever check out the program? Thanks!
IH8
May 23, 2014 at 11:09 am
Seriously? This sounds about as credible as a horoscope. And how does Brandel Chamblee reconcile his endorsement of this product, which aims at improvement, and his several comments on golf channel about how improvement is over-rated and experience is the be all and end all of greatness?