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Masters TV Ratings Fall 22% as Watson Wins in 2012

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The final round of the Masters Tournament drew its worst preliminary television ratings since 2004 as Bubba Watson topped Louis Oosthuizen in a sudden-death playoff and Tiger Woods had his worst finish as a professional.

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Yesterday’s fourth round at Augusta National Golf Club was watched on CBS in an average of 8.1 percent of households in the top 56 U.S. television markets, Jerry Caraccioli, a spokesman for the CBS Corp. (CBS) (CBS) network, said in a telephone interview. That’s 22 percent lower than the 10.4 rating CBS drew a year ago, when Charl Schwartzel captured the title and Woods contended before faltering over the final nine holes.

Watson, 33, won on the second playoff hole after hooking an approach shot from out of the trees to 10 feet of the cup. That set up a two-putt par for the win after Louis Oosthuizen made bogey. It was Watson’s first major championship.

It was also the Easter holiday yesterday and television viewers who did tune in didn’t get a chance to see much of Woods, who began the day at 3-over par and shot a 2-over 74 to tie for 40th place. A 14-time major-tournament champion who hasn’t won a one of golf’s four biggest tournaments since the 2008 U.S. Open, Woods entered the tournament as the favorite after winning the Arnold Palmer Invitational on March 25.

Phil Mickelson, another fan favorite, did contend, finishing at 8-under — two strokes behind the leaders — to tie for third with Lee Westwood, Matt Kuchar and Peter Hanson. Mickelson had an even-par round that included a triple bogey.

Audience Breakdown
Full national ratings won’t be available until April 12. Mickelson’s win at the 2004 Masters drew a 7.3 national rating. The previous low before that was Bernhard Langer’s victory in 1993, which drew a 6.8 for the final round.

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4 Comments

4 Comments

  1. Shankuu

    Apr 24, 2012 at 4:38 pm

    I thoroughly enjoyed watching this years Masters. I don’t watch much when tiger’s in contention cause everything becomes the “tiger Show”. Congrats to Bubba and the hard right in the middle of the fairway!

  2. BF

    Apr 9, 2012 at 11:03 pm

    The internet coverge was wonderful. Not too yippy, yappy from the likes of Nance and the pompus brit Sir Nick. The first half hour I know I tuned out and back into the internet as the constant yammering of those two made me sick. I miss Frank in the trailer and Venturi in the booth. Ken knew when to shut up and let the cameras do the “talking”, and obviously Frank had his team doing what he directed them to do. I would much rather listen to a player discuss shot making process than Nick tell me how “he did it” or Nance just plain talking about absolutely nothing.
    WAY TO MUCH NEEDLESS TALKING

  3. Charlie

    Apr 9, 2012 at 10:30 pm

    I don’t give a damn what the ratings were. It was a TERRIFIC tournament. In fact, I’d say one of the best, in recent years.
    Who cares if a bunch of non–golfers failed to tune in because their hero, Tiger Woods had a bad week?
    The golf industry needs to promote other talent than Woods, in my opinion. Therein lies the answer. But if it doesn’t work? So what!

  4. Pingback: Masters TV Ratings Fall 22% as Watson Wins in 2012 | Augusta Blog

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Slab city on the Korn Ferry Tour — Lead Tape Report

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This week, we have our Tour Photographer, Greg Moore, on the ground at the OccuNet Classic at Tascosa Golf Club in Amarillo, Texas, for the 14th event of the 2026 Korn Ferry Tour season. With that, we see some great things in the Lead Tape Report as we roll into Amarillo.

Joel Thelen

Monday Qualifier, Joel Thelen is in the field this week. He has played on the Korn Ferry Tour for a full season in 2023, and he is back in action this week. A couple of clubs caught my eye this week in his bag.

First off: His trusted Titleist 816 H2 hybrid. This club came out in October of 2015, and it still remains strong in the bag. Also, take a look at this Odyssey White Hot OG 7, putting a capital S in the 7S model. This custom neck has some impressive lean for an arm-lock-style putter. The bottom of the putter is covered in tape for optimal weighting.

Mitchell Meissner

Taking a look at Mitchell Meissner’s bag this week, we have some great lead tape coverage. Top to bottom working from fairway metals, irons, and wedges. We can see on the short irons and wedges that there is tape at the base of the grip, adding a little counterbalance. Along with that, some tape on the short irons and wedges as well. Moving to his putter, he rolls the Odyssey 7 Bird putter. Meissner putts left-handed and strikes the ball right-handed. 

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Whats in the Bag

Bud Cauley WITB 2026 (June)

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Bud Cauley had >14 clubs in his bag when photographed prior to the Memorial Tournament.

Driver: Titleist GTS2 (8 degrees)
Shaft: Fujikura Ventus Black 6 X

3-wood: Titleist GTS3 (15 degrees, B1 SureFit setting)
Shaft: Mitsubishi Chemical Tensei 1K Pro Red 70 TX

7-wood: Titleist GTS3 (21 degrees, D1 SureFit setting)
Shaft: Mitsubishi Chemical Tensei 1K Pro Red 80 TX

Irons: Titleist U505 (3), Titleist 620 MB (4-9)
Shafts: Fujikura Ventus Black HB 8 X, True Temper Dynamic Gold Tour Issue

Wedges: Titleist Vokey Design SM11 (48-10F, 52-12F, 56-14F), WedgeWorks (60-K*)
Shafts: True Temper Dynamic Gold Tour Issue S400

Putters: Scotty Cameron Tour Prototype, Scotty Cameron GOLO 6.3 Prototype

Grips: Golf Pride Tour Velvet Align

Ball: Titleist Pro V1

See more in-hand photos of Bud Cauley’s clubs here.

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Equipment

Name every set of irons you’ve owned – GolfWRXers discuss

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In our forums, one user has offered up a prompt for the true sickos, inviting fellow forum members to share every set of irons they’ve ever owned. As to be expected, this is a lengthy forum topic.

@Lamosteve began:

Can you name every set of irons you’ve owned? Here’s mine

Spalding Dots
Spalding Eclipse
Ram Lazer FX
Lynx Parallax
Mizuno EZ Comp
Ben Hogans
Cleveland CG Red
Taylor Made R9s
PING i20
PING iE1
Taylor Made M6

Our members in the forum have been offering up their own collections. Here are a few posts from the thread, but make sure to check out the entire discussion and have your say at the link below.

  • macedan: “Started with a hand-me-down Golden Bear set from my brother when I was in high school, never really played more than once a year or got into the game until about summer of 2017. First purchased a set of Cleveland CG4’s (I actually really miss this set sometimes, soft & not terribly large for a GI iron), moved into Nike Vapor Fly’s by the end of the year. Those lasted until spring of 18 when I decided I wanted new, so I traded them in for TM Rbladez. Honestly, although I liked the Rbladez, poor decision on my part, I think this was really about the only time so far that after a week or two I was kicking myself for not staying with what I had. Rbladez stayed with me until late last summer when I switched to P790’s and (knock on wood) I am hoping this will be my longest lasting set.”
  • JimmyC59: “MacGregor Jack Nicklaus Triple Crown. Palmer The Standard. Still play these.”
  • jgrzask: “Tommy Armour 845u
    Mizuno MP-32
    Mizuno MP-33 (2 sets)
    Bridgestone J33cb – still own
    Srixon i-302 (2 sets) – still own
    Tourstage X-Blades – still own
    Mizuno Hot Metal – still own
    Nike Forged Blades – still own
    Titleist 714 AP1 – still own
    Cobra Forged SS – still own”

Entire Thread: “Name every set of irons you’ve owned.”

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