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19th Hole

Is Adams Golf coming back?

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If you happen to have “Adams Golf is resurrected” on your 2020 golf equipment bingo card—congratulations because it appears that after a total social media and club release blackout which started in May of 2016, something has awoken this OEM (or at least the social media manager) from a deep sleep.

The first sign of life was on their Twitter page, followed by an identical post on their Instagram page towards the end of last week referring to Pinehurst and the limited edition headcovers they produced for the 2014 major championships.

Then yesterday afternoon, there was a followup post on Instagram showcasing their XTD Forged irons backdropped by a links course. If Adams is looking to drum up interest based on nostalgia, so far they are doing a great job because the XTD Forged irons are still considered to be one of the best they ever produced. In fact, we should probably give more credit to Adams for introducing the world to a better player’s floating face iron.

What does it really mean for Adams?

Is this someone in TaylorMade’s marketing department having a bit of fun? Remember TaylorMade back when it was still TaylorMade/Adidas bought Adams and all of its IP in the spring of 2012 for around $70 million. I recounted why that may have occurred here: Remembering the greatest club launches of 2011, which went into a deep history on slotted wood technology and the end of Adams.

From what I have experienced, Adams still has a deep cult following with better players thanks to the hybrids they produced as well as their forged irons, which flew well under the radar for a long time but were among the best in the business. Even their final line of XTD woods pushed the boundary of technology and offered amazing performance.

In the end, this could be just a few people having some fun with an old social media account to judge interest and get some feedback—which I should note is clearly working, because I sat down to write this. The other more plausible explanation is TaylorMade is actually looking to bring Adams back as a more price-conscious option, which makes some sense since considering the recent influx of new golfers in 2020 and the massive popularity of package sets—something Adams was well known for.

Whatever is happening we will continue to ask questions until we get to the bottom of this Adams mystery.

Ryan Barath is a club-fitter & master club builder with more than 17 years of experience working with golfers of all skill levels, including PGA Tour players. He is the former Build Shop Manager & Social Media Coordinator for Modern Golf. He now works independently from his home shop and is a member of advisory panels to a select number of golf equipment manufacturers. You can find Ryan on Twitter and Instagram where he's always willing to chat golf, and share his passion for club building, course architecture and wedge grinding.

19th Hole

How much each player won at the 2026 Masters

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Rory McIlroy made it two wins in as many years at Augusta National, seeing off the challengers on a dramatic Sunday to slip on the green jacket once again. The victory earned Rory a whopping payday of $4.5 million, with Scottie Scheffler his closest challenger earning $2.43 million for his sole runner-up finish.

With a total prize purse of $22.5 million up for grabs, here’s a look at how much each player won at the 2026 Masters tournament.

For players that did not make the cut, they still earned $25k for their efforts at the year’s opening major.

  • 1: Rory McIlroy, $4.5 million
  • 2: Scottie Scheffler, $2.43 million
  • T3: Tyrrell Hatton, $1.08 million
  • T3: Russell Henley, $1.08 million
  • T3: Justin Rose, $1.08 million
  • T3: Cameron Young, $1.08 million
  • T7: Collin Morikawa, $725,625
  • T7: Sam Burns, $725,625
  • T9: Xander Schauffele, $630,00
  • T9: Max Homa, $630,00
  • 11: Jake Knapp, $562,500
  • T12: Jordan Spieth, $427,500
  • T12: Brooks Koepka, $427,500
  • T12: Hideki Matsuyama, $427,500
  • T12: Patrick Reed, $427,500
  • T12: Patrick Cantlay, $427,500
  • T12: Jason Day, $427,500
  • T18: Viktor Hovland, $315,000
  • T18: Maverick McNealy, $315,000
  • T18: Matt Fitzpatrick, $315,000
  • T21: Keegan Bradley, $252,000
  • T21: Ludvig Aberg, $252,000
  • T21: Wyndham Clark, $252,000
  • T24: Matt McCarty, $182,083
  • T24: Adam Scott, $182,083
  • T24: Sam Stevens, $182,083
  • T24: Chris Gotterup, $182,083
  • T24: Michael Brennan, $182,083
  • T24: Brian Campbell, $182,083
  • T30: Alex Noren, $146,250
  • T30: Harris English, $146,250
  • T30: Shane Lowry, $146,250
  • T33: Gary Woodland, $121,500
  • T33: Dustin Johnson, $121,500
  • T33: Brian Harman, $121,500
  • T33: Tommy Fleetwood, $121,500
  • T33: Ben Griffin, $121,500
  • T38: Jon Rahm, $105,750
  • T38: Ryan Gerard, $101,250
  • T38: Haotong Li, $96,750
  • T41: Justin Thomas, $92,250
  • T41: Sepp Straka, $87,750
  • T41: Jacob Bridgeman, $83,250
  • T41: Kristoffer Reitan, $78,750
  • T41: Nick Taylor, $74,250
  • 46: Sungjae Im, $69,750
  • 47: Si Woo Kim, $65,250
  • 48: Aaron Rai, $61,650
  • T49: Corey Conners, $57,600
  • T49: Marco Penge, $57,600
  • 51: Kurt Kitayama, $55,250
  • 52: Sergio Garcia, $54,000
  • 53: Rasmus Hojgaard, $52,650
  • 54: Charl Schwartzel, $51,300

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19th Hole

CBS’s Sunday Masters coverage slammed by golf fans

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While Sunday was a dramatic day at the Masters, many golf fans were left feeling frustrated by the CBS final round coverage.

There were plenty of moments that golf fans took to social media to air their frustrations on Sunday over, including a lack of shots being shown throughout the day, being behind the live action, confusion over the approach shots of the final group on 18, and providing an angle for the winning putt where the cup couldn’t be seen.

Here’s a look at some of the criticisms that were directed at the CBS coverage throughout the day on X:

It’s rare criticism coming in for CBS, who are usually heavily praised for their Masters coverage each year.

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19th Hole

The surprise club Tommy Fleetwood says is key to his Masters chances

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Tommy Fleetwood goes in search for the first major victory of his career again this week, with the Englishman proving to be a popular pick at Augusta National.

Fleetwood’s best showing at Augusta came back in 2024 where he finished T3, and while speaking at his pre-tournament press conference, the 35-year-old emphasized the importance of his 9-wood in his pursuit of the green jacket.

Speaking on Tuesday to media, Fleetwood said:

“It’s a great 9-wood golf course. I think it’s always been — I can’t remember when I first put like a 9-wood in or a high lofted club, but it’s a perfect like 9-wood golf course. I’ve had that in the bag for a few years.”

The Englishman continued, revealing that his strategy for the week won’t just be to hit driver off the tee as much as possible:

“Yeah, it’s funny really because I know Augusta is probably associated with being fairly forgiving off the tee in a way, so you think you can whale around driver a little bit. But I don’t necessarily think that’s always the play for me. I think there’s holes that set up really well where I can draw it with the mini driver if I’m feeling less comfortable with the driver and things like that.”

That strategy he believes will make his TaylorMade Qi10 9-wood extra critical this week in Georgia:

“The biggest thing is the 9-wood for me. If I can put myself in position on the par-5s or the 4th long par-3, like it — for me, I can’t really hit that high 4-iron, so 9-wood helps me a lot.”

Tommy Fleetwood WITB 2026

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