Equipment

THINQ: An app that helps you think like a professional golfer

Published

11 years ago

Jan 2, 2015

The significant problems we face in life can not be solved at the same level of thinking we were at when we created them,” Albert Einstein once said. If we define “ significant problems” as three putting and missing fairways, the founders of THINQ Sports think they have the elixir.

THINQ Golf (pronounced “think”) is a game-based, brain-training regimen aimed at helping golfers change the way their brain functions in an effort to lower scores and improve performance. Using brain maps (EEG’s or Electroencephalograms) of 30,000 elite golfers, the think tank at ThinQ has analyzed, dissected and created a database that answers the question: How do the best golfers in the world think?

THINQ’s app, which is available through the App Store and Google Play, gives users access to a plethora of scientifically researched brain games and education. The games target five key areas of brain development: attention, synchronicity, adaptability, awareness and intention. The goal is to improve the most critical 1 second in golf — the moment before golfers take the club back.

According to CEO Tim Suzor, this moment is akin to the 1960s Space Race phrase “All systems go.” The vast majority of golfers have all of the physical tools necessary to hit decent golf shots, but really have no idea how to routinely prepare themselves to hit a quality golf shot. When it does happen, it’s almost by accident.

“If we’re not measuring, we’re guessing,” Suzor says.

Each game is designed specifically to develop an exact brain function related to performance. To play, users can sign up for a monthly membership, which costs $7.99. An annual membership can also be purchased for $44.99.

Training requires approximately 10 minutes per day as users try to boost their “Q Handicap.” If they want to measure skills against other users, there is an evolving platform where players can compete against each other and win actual prizes, such as equipment and other cool golf stuff.

The idea came from THINQ CEO Tim Suzor, a Class A PGA Professional with a background in biomechanics and biofeedback. He teamed up with Dr. Debbie Crews, LPGA Master Professional who has spent decades studying the role of science in golf. Eventually the hours of conversations led to a realization. Every golfer could benefit from this information and given the current ability to package and distribute it in a game-based format, every golfer could access it.

Simply, “It was just an area which had to be addressed and hadn’t been yet,” asserted Suzor.

Those who decide to enroll will have access to webinars, which addresses specific skills/strategies and are presented by leading “thinkers” in the industry. The “Vision Board” is an online journal where players can record key thoughts, ideas and notes on their progress. Finally, there is an online forum where members can chat, question, debate and engage in meaningful dialogue around all aspects of Thinq.

Where’s THINQ headed?

This plane is being built as it’s flying. THINQ’s 40,000 users include elite amateurs, as well as pros and high-level college golf programs. To engage more of the weekend warrior contingent, expect to see new apps (for use at home, on the range or before tournaments) over the next 12 months.

If you really want to” THINQ” big, consider the role neuroscience could play in helping golfers get feedback prior to a round. Picture this: A range full of tour players hooked up to monitors that, get this, aren’t measuring launch angle or spin rate. They’re measuring brain activity. Players hit a couple balls and then examine a screen, which relays pertinent neurological information. Rather than hitting a couple more drivers, they employ a couple of exercises to heighten awareness before they head off to the first tee.

You can’t think your way to scratch, and THINQ doesn’t make any promises you will. Critics will see this as a product better suited to low-handicap players and at this point, and they’re probably right. That said, don’t be surprised if you drop at least two strokes with THINQ, but be ready to make a several month commitment.

Suzor doesn’t make any outrageous claims or bill ThinQ as a miracle drug. It’s a powerful tool that requires consistent effort and a dedication to the larger picture of incremental improvement.

Perhaps it’s time to start putting our money where our minds are.

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Chris Nickel

I didn't grow up playing golf. I wasn't that lucky. But somehow the game found me and I've been smitten ever since. Like many of you, I'm a bit enthusiastic for all things golf and have a spouse which finds this "enthusiasm" borderline ridiculous. I've been told golf requires someone who strives for perfection, but realizes the futility of this approach. You have to love the journey more than the result and relish in frustration and imperfection. As a teacher and coach, I spend my days working with amazing middle school and high school student athletes teaching them to think, dream and hope. And just when they start to feel really good about themselves, I hand them a golf club!

15 Comments

bradford

Jan 5, 2015 at 7:32 am

Interesting, but it sounds to me like someone found a way to practice more–and on someone else’s dime. Gotta say no to this one, make it free–maybe.

Since when is GolfWRX a site to place free adds?

Reply Report comment
- Chris Nickel
  
  Jan 5, 2015 at 11:18 am
  
  Why would the creator of the app want to make it free? I guess I don’t understand that line of thinking. Like everything else in a market economy, if you don’t see a value for it, don’t buy it – but that doesn’t mean they should just give it away.
  
  Reply Report comment
  - brian
    
    Jan 7, 2015 at 1:08 pm
    
    if your product is genuinely good, you make it free. Make money on the advertising due to the apps traffic, then you nickel and dime for additional features.
    
    Reply Report comment
  - Jayme Johnson
    
    Oct 9, 2015 at 6:36 pm
    
    Hi Chris,
    
    I am currently working with a company that is building an app that helps golfers, coaches and kids improve and analyze their golf swing, taking a multi-sensor and bio-metric approach. The product will launch in 3 months. I’d love to get your feedback to test the product before we launch. Please email me if you’re interested at [email protected].
    
    Thanks!!
    
    Jayme Koo
    
    Reply Report comment
j.a.

Jan 3, 2015 at 7:59 pm

I often play with a senior guy who is a single digit handicapper. He always says that most of golfers flaws are on their minds. He always has a very positive attitude to the game which helps him to his success. His swing is far from perfect and his newer club is like 6 – 8 years old.

Reply Report comment
W

Jan 3, 2015 at 1:09 pm

We need an App to do this? What a pathetic lot we are, the golfers

Reply Report comment
- Chris Nickel
  
  Jan 3, 2015 at 3:00 pm
  
  Why does this make us “pathetic”? You train your muscles for strength and flexibility…why wouldn’t you do the same thing for your mind?
  
  Reply Report comment
  - No Major for you
    
    Jan 3, 2015 at 9:50 pm
    
    Don’t need an App to do it for me. I can work it out for myself, as strong as mind is.
    
    Reply Report comment
    - Chris Nickel
      
      Jan 4, 2015 at 1:30 pm
      
      I’d be interested to hear what strategies, techniques, exercises you do to address this type of preparation…
      
      Reply Report comment
      - AC
        
        Jan 5, 2015 at 6:47 pm
        
        See it, Feel It, Trust it. If you are thinking of anything else but the TARGET before you pull the trigger you are SCREWED.
        
        Reply Report comment
Trae

Jan 3, 2015 at 7:09 am

This seems really cool. I like how it’s backed by some science and their website mentions and briefly describes some studies done. They should definitely try to get their research published in an academic journal or something. I’d love to do a reading of their research and really find out about it.

Reply Report comment
- Chris Nickel
  
  Jan 3, 2015 at 1:04 pm
  
  Yes, I believe they currently have 5 studies going/completed – I think the longitudinal evidence will be really quite interesting moving forward –
  
  Reply Report comment
Chris Thompson

Jan 2, 2015 at 1:10 pm

Great App ! The competition mode is really cool. I didn’t finish in the top 3 this time but first place was a Ping Driver. Can’t wait for the next tournament.

Reply Report comment
- Ian
  
  Jan 3, 2015 at 4:56 am
  
  Chris, have noticed any positive changes to your game after using this? I’m interested, but not sure if it’s worth it.
  
  Reply Report comment
  - Chris Thompson
    
    Jan 3, 2015 at 8:06 am
    
    Ian – the Awareness game got me thinking more target and I have also noticed some differences with my focus in the short game. The science made sense to me. I don’t know much about neuroplasticity etc but I like the idea of working on the mental game like I work on my physical game. I have yet to get into the webinars to learn more. good luck
    
    Reply Report comment

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Equipment

Slab city on the Korn Ferry Tour — Lead Tape Report

Published

12 hours ago

Jun 10, 2026

Andrew Von Lossow

This week, we have our Tour Photographer, Greg Moore, on the ground at the OccuNet Classic at Tascosa Golf Club in Amarillo, Texas, for the 14th event of the 2026 Korn Ferry Tour season. With that, we see some great things in the Lead Tape Report as we roll into Amarillo.

Joel Thelen

Monday Qualifier, Joel Thelen is in the field this week. He has played on the Korn Ferry Tour for a full season in 2023, and he is back in action this week. A couple of clubs caught my eye this week in his bag.

First off: His trusted Titleist 816 H2 hybrid. This club came out in October of 2015, and it still remains strong in the bag. Also, take a look at this Odyssey White Hot OG 7, putting a capital S in the 7S model. This custom neck has some impressive lean for an arm-lock-style putter. The bottom of the putter is covered in tape for optimal weighting.

Mitchell Meissner

Taking a look at Mitchell Meissner’s bag this week, we have some great lead tape coverage. Top to bottom working from fairway metals, irons, and wedges. We can see on the short irons and wedges that there is tape at the base of the grip, adding a little counterbalance. Along with that, some tape on the short irons and wedges as well. Moving to his putter, he rolls the Odyssey 7 Bird putter. Meissner putts left-handed and strikes the ball right-handed.

Whats in the Bag

Bud Cauley WITB 2026 (June)

Published

12 hours ago

Jun 10, 2026

Will Schube

Bud Cauley had >14 clubs in his bag when photographed prior to the Memorial Tournament.

Driver: Titleist GTS2 (8 degrees)
Shaft: Fujikura Ventus Black 6 X

3-wood: Titleist GTS3 (15 degrees, B1 SureFit setting)
Shaft: Mitsubishi Chemical Tensei 1K Pro Red 70 TX

7-wood: Titleist GTS3 (21 degrees, D1 SureFit setting)
Shaft: Mitsubishi Chemical Tensei 1K Pro Red 80 TX

Irons: Titleist U505 (3), Titleist 620 MB (4-9)
Shafts: Fujikura Ventus Black HB 8 X, True Temper Dynamic Gold Tour Issue

Wedges: Titleist Vokey Design SM11 (48-10F, 52-12F, 56-14F), WedgeWorks (60-K*)
Shafts: True Temper Dynamic Gold Tour Issue S400

Putters: Scotty Cameron Tour Prototype, Scotty Cameron GOLO 6.3 Prototype

Grips: Golf Pride Tour Velvet Align

Ball: Titleist Pro V1

See more in-hand photos of Bud Cauley’s clubs here.

Equipment

Name every set of irons you’ve owned – GolfWRXers discuss

Published

12 hours ago

Jun 10, 2026

Will Schube

In our forums, one user has offered up a prompt for the true sickos, inviting fellow forum members to share every set of irons they’ve ever owned. As to be expected, this is a lengthy forum topic.

@Lamosteve began:

Can you name every set of irons you’ve owned? Here’s mine

Spalding Dots
Spalding Eclipse
Ram Lazer FX
Lynx Parallax
Mizuno EZ Comp
Ben Hogans
Cleveland CG Red
Taylor Made R9s
PING i20
PING iE1
Taylor Made M6

Our members in the forum have been offering up their own collections. Here are a few posts from the thread, but make sure to check out the entire discussion and have your say at the link below.

macedan: “Started with a hand-me-down Golden Bear set from my brother when I was in high school, never really played more than once a year or got into the game until about summer of 2017. First purchased a set of Cleveland CG4’s (I actually really miss this set sometimes, soft & not terribly large for a GI iron), moved into Nike Vapor Fly’s by the end of the year. Those lasted until spring of 18 when I decided I wanted new, so I traded them in for TM Rbladez. Honestly, although I liked the Rbladez, poor decision on my part, I think this was really about the only time so far that after a week or two I was kicking myself for not staying with what I had. Rbladez stayed with me until late last summer when I switched to P790’s and (knock on wood) I am hoping this will be my longest lasting set.”
JimmyC59: “MacGregor Jack Nicklaus Triple Crown. Palmer The Standard. Still play these.”
jgrzask: “Tommy Armour 845u
Mizuno MP-32
Mizuno MP-33 (2 sets)
Bridgestone J33cb – still own
Srixon i-302 (2 sets) – still own
Tourstage X-Blades – still own
Mizuno Hot Metal – still own
Nike Forged Blades – still own
Titleist 714 AP1 – still own
Cobra Forged SS – still own”

Entire Thread: “Name every set of irons you’ve owned.”