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Morton’s Golf Shop: Designed for Golfers of All Kinds

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Maybe you’ve already discovered Morton’s Golf Shop in Sacramento, California, or its internet counterpart, Morton Golf Sales. If you haven’t, and you’re a GolfWRXer, you’re in for a pleasant surprise. From hard goods with custom options galore to apparel and shoes, Morton’s is a full-service golf retailer, dedicated to being responsive to its customers. In doing so, many of its loyal customers would argue that Morton’s has truly done the work to differentiate itself from competition in order to stand out as a leader in golf retail.

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In that spirit of evolution, Morton’s has introduced a couple of new, but not necessarily original concepts into its Haggin Oaks Golf Super Shop over the past three years. The first concept is the addition of concept stores within the larger context of the Super Shop dedicated to lifestyle brands: Under Armor, Puma and Travis Mathew. Those were added to the existing stable of concept stores developed for Nike, Adidas and Jamie Sadock. The second concept is the use of “style bar,” where at no cost to the customer (i.e., you), Morton’s offers the use of a personal shopper to help develop your style.

The Concept Stores

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While it may seem obvious, the benefit of the concept store for the consumer is it concentrates your favorite brand in a single, dedicated area. So instead of maneuvering around the store trying to throw together an outfit for Saturday’s club championship or your upcoming golf trip, if you love Under Armour it’s all right there for you to check out.

For those of you wondering about the metrics, generally they suggest that players (of all kinds) are increasingly becoming dedicated to a single brand of apparel and accessories. Again, the concept store in that sense simply assists customers in finding what they really want and need before going to play golf.

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With respect to Morton’s in particular, its offerings within the concept brands are thoughtful and typically the product of the talented people behind the scenes at the Super Shop. As much as anything else, however, the concept brands are a by-product of the idea that “clothing is equipment for the body.”

Whether it’s the actual concept brands, or the new window cut in the side of the Super Shop where a genuine half of a Volkswagen bus acts as a billboard on the outside of the building and modified to be a fixture on the inside for Travis Mathew, the stores at their core are designed entirely to serve the customer. And for those not dedicated to a particular brand, but remain nonetheless curious about what Puma may have to offer, it’s easy to locate and explore, as well as makes the brand approachable.

If you are not in the Sacramento area or intending to visit any time soon, Morton Golf Sales is truly the Internet arm of the Super Shop. Online orders are fulfilled by Super Shop inventory and as a corollary, the electronic experience is pretty darn good, too.

The Style Bar

Common to many high-end department stores for years, if not decades, is the idea of a personal shopper and so-called “style bar.” Morton’s has 18 club fitters on staff and is known as an industry leader in that arena, so the natural next step was to take that expertise into its soft goods business. Part of that result is Morton’s new Style Bar, a concept likely to be available in many other brick-and-mortar operations soon.

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Staffed by six expert personal shoppers, and complimentary for customers, the Style Bar involves setting an appointment (over the phone, in-person or even electronically) with one of those shoppers to discuss favorite brands, styles, colors, sizes and needs. The product of that appointment is a second interaction where Morton’s new display room is populated with multiple golf outfits from head-to-toe, which are stylishly laid out for your consideration. Further, upon arrival, customers are served with a complimentary glass of Chardonnay in a Style Bar wine glass for you to take home.

There’s no pressure to buy and Morton’s promises a fun, zero-stress experience, whether you are intending to buy or just browsing. And to that point, as part of the original booking appointment, your personal shoppers will also cover broader concepts such as your budget and overall goals for the process.

The Style Bar was introduced in March 2016, but Morton’s has already had a wide array of customers take advantage, from a high school golf team trying to coordinate new uniforms to golfers prepping for their next vacation to regular customers excited at the one-on-one attention. Whether you need to update your wardrobe for the summer season or have an invite to Augusta National Golf Club and need qualified advice on proper attire, the Style Bar offers the chance to get things just right.

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Again, for those of you unable to make it to the Super Shop in person, don’t be discouraged. Morton’s has successfully used alternative methods (email and video-conference) to get pictures of outfits based on telephone appointments to interested customers without significant hassle. The result in both instances was a satisfied customer with several new golf outfits to fit their budget and need.

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8 Comments

8 Comments

  1. DB

    Apr 28, 2016 at 6:09 pm

    I have to say, this shop looks great, we don’t have anything close to that down here in Australia, regardless of if this seemed like an advertisement, I enjoyed reading about it.

  2. D Drabicki

    Apr 28, 2016 at 4:44 pm

    Agree, why the free ad? Just label it next time so I don’t waste time reading it.

  3. CJ

    Apr 27, 2016 at 7:54 pm

    Why not just put a banner on top of the webpage. How much did they pay for this ad?

    • carlsheen

      Apr 28, 2016 at 2:39 pm

      I agree. They have been a sponsor here for years.

      That being said GolfWRX is 100 times better than all the other big boys. They are far from a sell out. Look at what they did this year in the driver gear trials. Pissed off more manufactures than they made happy. Only here will you see that.

      So a little love isnt that bad given the track record here.

  4. Me Nunya

    Apr 27, 2016 at 4:33 pm

    This article is an ad for a retailer. I don’t get it…

  5. sacraghetto

    Apr 27, 2016 at 2:19 pm

    there’s nothing at that retail shop that can’t be found online for much cheaper. just the major brands. it’s a highly overrated place for testing clubs on astro turf. where’s the real turf? where are the rare hard to find brands?

    • derek

      Apr 27, 2016 at 4:02 pm

      Touching and feeling is a pro for me. How many times did I buy apparel only to be disappointed when I got it.

      I have been to Mortons (Haggin oaks) many times and they are solid. Trackman fittings and a SAM Lag for putter fittings. One of the better facilities I have been to.

    • Ken Morton, Jr.

      Apr 27, 2016 at 4:36 pm

      Sacraghetto, we’d love to find out what brands you’re looking for and are unable to find- there’s not much we can’t track down for you to demo. We’ve got brands like Honma, XXIO, Ben Hogan, Kenny Giannini, Volvik, Guerin Rife, Edel, Bettinardi, Mantis, Directed Force, Legal Limit, Air Force One every day (in addition to all the biggest brands) and on weekends like this coming one, have brands like Yonex and Fourteen Golf on hand with their full arsenal of equipment. Who else should we be looking at?

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19th Hole

Vincenzi’s 2024 Travelers Championship betting preview: Patrick Cantlay to continue impressive play

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The third major championship of 2024 did not disappoint as Bryson Dechambeau capped off a sensational week with the second U.S. Open victory of his career. The season rolls along to Cromwell, Connecticut, where TPC River Highlands hosts the 2024 Travelers Championship. This is yet another designated event with a $20 million dollar purse.

TPC River Highlands is a 6,841-yard par-70 that has been a PGA Tour stop for 40 years. Home of the only 58 in Tour history, it is possible to go extremely low at this Pete Dye design. However, TPC River Highlands does feature a difficult closing stretch with holes 16-18 all historically averaging scores over par.

The Travelers Championship will play host to 72 golfers this week. Being a signature event, almost all of the best players on Tour will be teeing it up. 

PGA Tour U winner, Michael Thorbjornsen, will be making his season debut this week at the Travelers. 

Past Winners at The Travelers Championship

  • 2023: Keegan Bradley (-23)
  • 2022: Xander Schauffele (-19)
  • 2021: Harris English (-13)
  • 2020: Dustin Johnson (-19)
  • 2019: Chez Reavie (-17)
  • 2018: Bubba Watson (-17)
  • 2017: Jordan Spieth (-12)
  • 2016: Russell Knox (-14)

Key Stats For TPC River Highlands

Let’s take a look at five key metrics for TPC River Highlands to determine which golfers boast top marks in each category over their last 24 rounds.

1. Strokes Gained: Approach

Strokes Gained: Approach sits at the top spot in the stat model this week. The course is relatively short, and golfers with multiple types of skill sets compete here. Iron play is often the great equalizer allowing the shorter hitters to compete, and that should be the case again this week.

SG: Approach Over Past 24 Rounds:

  1. Scottie Scheffler (+1.61)
  2. Corey Conners (+1.11)
  3. Sepp Straka (+0.92)
  4. Xander Schauffele (+0.91)
  5. Tony Finau (+0.88)

2. Par 4 Birdie or Better %

With only two par-5s on the course, the importance of par-4 scoring cannot be understated. Whoever plays the par-4s most effectively this week will put himself in the driver’s seat.

Par 4 Birdie or Better % Over Past 24 Rounds:

  1. Eric Cole (25.4%)
  2. Scottie Scheffler (+24.6%)
  3. Patrick Cantlay (+23.5%)
  4. Rory McIlroy (+22.8%)
  5. Wyndham Clark (+22.7%)

3. Strokes Gained: Ball Striking

Ball striking combines off the tee and approach and will be the stat I use to incorporate off-the-tee play this week. The over-emphasis on approach play will incorporate golfers who give themselves plenty of birdie looks in the event.

SG: Ball Striking past 24 rounds:

  1. Scottie Scheffler (+2.56)
  2. Ludvig Aberg (+1.67)
  3. Xander Schauffele (+1.57)
  4. Rory McIlroy (+1.44)
  5. Corey Conners (+1.31)

4. Course History

Course history has proven to be a major factor at TPC River Highlands. With seven golfers who have multiple wins at the course, familiarity could be the key at the Travelers Championship.

Strokes Gained: Total at TPC River Highlands per round over Past 36 Rounds:

  1. Xander Schauffele (+2.03)
  2. Patrick Cantlay (+2.02)
  3. Brian Harman (+1.98)
  4. Rory McIlroy (+1.97)
  5. Scottie Scheffler (+1.54)

5. Strokes Gained: Total Pete Dye Designs

TPC River Highlands is another prototypical Pete Dye track where many of the same golfers play well consistently.

SG: Pete Dye per round Over Past 36 Rounds:

  1. Scottie Scheffler (+2.49)
  2. Xander Schauffele (+2.22)
  3. Ludvig Aberg (+1.86)
  4. Brian Harman (+1.66)
  5. Patrick Cantlay (+1.61)

6. Strokes Gained: Putting on Bent/POA Mix

TPC River Highlands is another prototypical Pete Dye track where many of the same golfers play well consistently.

Strokes Gained: Putting on Bent/POA Mix Over Past 24 Rounds:

  1. Denny McCarthy (+1.41)
  2. Xander Schauffele (+1.04)
  3. Keegan Bradley (+1.01)
  4. Robert MacIntyre (+0.98)
  5. Wyndham Clark (+0.84)

The Travelers Championship Model Rankings

Below, I’ve compiled overall model rankings using a combination of the five key statistical categories previously discussed — SG: Approach (26%), Par 4 Birdie or Better % (13%), SG: Ball Striking (20%), Course History (13%), SG: Putting Bent/POA (14%) and SG: Pete Dye (14%).

  1. Xander Schauffele
  2. Rory McIlroy
  3. Scottie Scheffler 
  4. Viktor Hovland
  5. Corey Conners
  6. Sahith Theegala
  7. Brian Harman
  8. Keegan Bradley
  9. Collin Morikawa
  10. Tony Finau

2024 Travelers Championship Picks

Patrick Cantlay +2500 (FanDuel)

When a player contends in a major in the previous week, I typically like to fade said player the following week. However, this week feels a bit different to me. Cantlay has been struggling all season, and I can’t help but feel like the former FedEx Cup champion found something during the U.S. Open. I also don’t think he was incredibly disappointed with the result. He played well on Sunday and was impressive over the weekend, finally getting a true feel of what major championship contention felt like. It was all positives for Cantlay at Pinehurst.

Cantlay will now head to a spot where he’s had an incredible amount of success but has not yet notched a victory. In his last six starts at the course, he’s not finished worse than 15th. His best start came last year, where he finished T4. He ranks 1st in the field in Strokes Gained: Total at TPC River Highlands. Cantlay is also a Pete Dye specialist and ranks 4th in the field in Strokes Gained: Total on Dye tracks. The 32-year-old ranks 3rd in Par 4 birdie or better percentage.

Cantlay was spectacular across the board at Pinehurst. For the week, he ranked 3rd in Strokes Gained: Approach, 7th in Strokes Gained: Ball Striking and 10th in Strokes Gained: Putting. I fully expect him to build off of that performance and contend once again at one of his favorite Tour stops.

Sam Burns +3500 (DraftKings)

Sam Burns had a great Sunday at Pinehurst, which is always a bonus heading into the following week. He shot -3 in his final round, which got him into the top ten (T9) in what was a successful major for a player who’s not performed his best in them historically.

Burns is a prolific birdie maker who can win a boat race to -20 as well as anyone on Tour. He’s also had some success at both Pete Dye courses, where he ranks 13th in Strokes Gained: Total over his past 36 rounds, and at TPC River Highlands, where he ranks 12th in Strokes Gained: Total over his past 36 rounds.

Burns has been playing some solid golf of late. He has four top-15 finishes in his past starts including a T13 at the Wells Fargo Championship, 10th at the RBC Canadian Open and 15th at the Memorial Tournament. He has gained strokes on approach and off the tee in five of his past six starts.

The LSU product can win golf tournaments in a variety of ways. His ability to make putts if it turns into a wedge and putting contest makes him a strong candidate to contend this week.

Sahith Theegala +4500 (BetRivers)

Sahith Theegala has been playing some solid golf over the last few months. As we saw last year with Keegan Bradley, a missed cut at the U.S. Open shouldn’t necessarily scare someone off from a player who fits TPC River Highlands, which I believe Theegala does.

TPC River Highlands is the site of Theegala’s near victory a few years back. He finished in a tie for 2nd in 2022 after making double-bogey on the 18th hole with a one-shot lead, losing to Xander Schauffele. Theegala will now head back to the course as a more mature player who is in the midst of the best season of his career.

This season, the former Haskins award winner in having strong finishes in some of the season’s most important events. He finished 5th at the Waste Management Phoenix Open, 6th at the Arnold Palmer Invitational, 9th at the PLAYERS Championship, 2nd at the RBC Heritage and 12th at both the Memorial Tournament and PGA Championship.

In his past 24 rounds, Sahith ranks 12th in Strokes Gained: Approach, 11th in Strokes Gained: Ball Striking, 18th in Par 4 birdie or better percentage and 8th in Strokes Gained: Putting on Bent/POA mixed putting surfaces.

If this turns into another shootout, Theegala has the type of ball striking and putting combination that can win a race to -20.

Sungjae Im +6600 (BetRivers)

After seemingly regaining his form over the past month, Sungjae took a step back at last week’s U.S. Open. The South Korean missed the cut, shooting +10 over his first two rounds. Despite the disappointing result, I don’t believe one poor start at a long and difficult golf course is enough reason to give up on him. 

Although the score was regretful at Pinehurst No. 2, Im hit the ball pretty well from tee to green. In his two rounds, he gained strokes both off the tee and on approach. His downfall was with the putter, which can be extremely hit or miss, especially over the course of this season.

Prior to the U.S. Open, Sungjae had finished in the top ten in three of his previous four starts. He finished T4 at the Wells Fargo “Signature Event” at Quail Hollow, T9 at the Charles Schwab Challenge and T8 at The Memorial Tournament. He’s also gained strokes off the tee in nine straight events.

Im has made three starts at TPC River Highlands, finishing 21st, 58th and 29th respectively. Im hits fairways at a high clip, which will be a massive advantage this week and his lack of driving distance won’t be an issue. He also ranks 12th in the field in his past 24 rounds in Strokes Gained: Total on Pete Dye designs.

It’s been a long time since Im has won an event (2021 Shriners), but I believe he’s back on the upswing and is still a higher end talent on the PGA Tour with another win coming soon.

Tom Kim +6600 (BetRivers)

After a sluggish start to the 2024 season, Tom Kim has come on strong over the past month or so. The South Korean started his stretch of impressive play at Valhalla for the PGA Championship, finishing 24th. After that, Kim put together finishes of T4 at the RBC Canadian Open and a T26 at last week’s U.S. Open. In between, he finished T43 at The Memorial, but hit the ball great from tee to green.

Tom has done an impressive job of playing well at long and difficult setups, but this week, he will head to a course in TPC River Highlands that should his game immaculately. Both of Kim’s wins have come at short setups that mitigate his biggest weakness, which is driving distance. The course is short this week and fits the mold of the tracks Tom has had great success at over the past few seasons on Tour.

In his past 24 rounds, Kim ranks 7th in Par 4 birdie or better percentage, which will come into play this week. He also ranks 19th in the field in Strokes Gained: Ball Striking.

Kim is already a three-time winner on the PGA Tour and has shown that if he gets a sniff of contention, he can close out a tournament with the best of them.

 

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19th Hole

Vincenzi’s 2024 Memorial Tournament betting preview: Collin Morikawa to reign supreme at Jack’s place

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The PGA Tour heads to Jack’s place to play the 2024 edition of the Memorial Tournament presented by Workday. The Memorial is regarded as one of the most prestigious non-majors of the PGA Tour season, and for the second consecutive year the tournament will be a “Signature Event”.

Muirfield Village Golf Club is a 7,571-yard par-72 located in Dublin, Ohio that features Bentgrass greens. A Jack Nicklaus design, the course was built in 1974 and redesigned by Nicklaus in 2020. The course can play extremely difficult due to its long rough and lightning-fast greens.

The Memorial Tournament will play host to 80 golfers this week, which is down from 120 last year. The top 50 and ties will make the cut. Being a designated event, the field is predictably stacked and will feature most of the biggest stars on Tour. All eligible players have committed to the event in addition to sponsor’s exemptions Matt Kuchar, Brandt Snedeker and Billy Horschel. 

Past Winners at the Memorial Tournament

  • 2023: Viktor Hovland (-7)
  • 2022: Billy Horschel (-13)
  • 2021: Patrick Cantlay (-13)
  • 2020: Jon Rahm (-9)
  • 2019: Patrick Cantlay (-19)
  • 2018: Bryson DeChambeau (-15)
  • 2017: Jason Dufner (-13)
  • 2016: William McGirt (-15)

Key Stats for Muirfield Village

Let’s take a look at five key metrics for Muirfield Village to determine which golfers boast top marks in each category over their last 24 rounds.

1. Strokes Gained: Approach

Jack Nicklaus designs all have one thing in common: They reward the best iron players on Tour. When designing Muirfield Village, Jack created a second-shot golf course that strongly benefited golfers who could really dial in their approach shots. With that in mind, does it surprise anyone that Tiger Woods won this event five times?

Strokes Gained: Approach Over Past 24 Rounds

  1. Scottie Scheffler (+1.37)
  2. Corey Conners (+1.14)
  3. Xander Schauffele (+1.14)
  4. Sepp Straka (+0.88)
  5. Rory McIlroy (+0.88)

2. Strokes Gained: Ball Striking

Strokes Gained: Ball Striking does include approach, but if there is any week to overemphasize Strokes Gained: Approach, this is the week. The statistic also incorporates Strokes Gained: Off the Tee, which will be important considering the rough at Muirfield Village can be exceedingly penal.

Strokes Gained: Ball Striking Over Past 24 Rounds

  1. Scottie Scheffler (+2.48)
  2. Xander Schauffele (+1.88)
  3. Rory McIlroy (+1.60)
  4. Ludvig Aberg (+1.56)
  5. Corey Conners (+1.42)

3. Good Drive %

Driving the ball well will be an important factor. Bombing it off the tee is not a requirement at Muirfield Village, but distance always helps. The rough can get very long, and golfers who can’t put the ball in the fairway will fall out of contention quickly. Balanced and consistent drivers of the golf ball should be the targets this week.

Good Drive % Over Past 24 Rounds

  1. Collin Morikawa (+88.1%)
  2. Tom Hoge (86.1%)
  3. Sepp Straka (+85.9%)
  4. Scottie Scheffler (+85.8%)
  5. Alex Noren (+85.8%)

4. Strokes Gained: Putting (Bentgrass – Fast)

The Bentgrass greens at Muirfield are lightning quick. Whoever can master these difficult putting surfaces has a major advantage at Jack’s place.

Strokes Gained: Putting (Bentgrass+Fast) Over Past 24 Rounds:

  1. Justin Rose (+1.43)
  2. Thomas Detry (+0.88)
  3. Sahith Theegala (+0.77)
  4. Harris English (+0.74)
  5. Denny McCarthy (+0.73)

5. Strokes Gained: Nicklaus Designs

We often see similar leaderboards when events are hosted by Jack Nicklaus designed courses. The model this week will look to incorporate those golfers.

Strokes Gained: Nicklaus Designs (per round, min. 4 rounds) Over Past 36 Rounds:

  1. Scottie Scheffler (+2.49)
  2. Patrick Cantlay (+2.32)
  3. Collin Morikawa (+1.99)
  4. Shane Lowry (+1.74)
  5. Austin Eckroat (+1.67)

6. Course History

We often see similar leaderboards when events are hosted by Jack Nicklaus designed courses. The model this week will look to incorporate those golfers.

Course History (Strokes Gained: Total (per round, min. 4 rounds) Over Past 36 Rounds:

  1. Scottie Scheffler (+2.75)
  2. Patrick Cantlay (+2.54)
  3. Justin Rose (+2.17)
  4. Collin Morikawa (+1.77)
  5. Jordan Spieth (+1.66)

The Memorial Tournament Model Rankings

Below, I’ve compiled overall model rankings using a combination of the five key statistical categories previously discussed — SG: Approach (27%), SG: BS (18%), Good Drive % (16%), SG: Putting Bentgrass – Fast (13%), Course History (13%) and SG: Total Nicklaus Designs (13%).

  1. Scottie Scheffler
  2. Xander Schauffele
  3. Shane Lowry
  4. Alex Noren
  5. Sahith Theegala
  6. Collin Morikawa
  7. Rory McIlroy
  8. Tony Finau
  9. Keegan Bradley
  10. Sepp Straka
  11. Corey Conners
  12. Viktor Hovland
  13. Russell Henley
  14. Si Woo Kim
  15. Justin Thomas

2024 Memorial Tournament Picks

Collin Morikawa +1800 (Fanatics)

Collin Morikawa has consistently shown up in the biggest events over the past few months. He finished in a tie for 3rd at The Masters, 9th at the RBC Heritage, a tie for 16th at the Wells Fargo Championship and a tie for 4th at the PGA Championship. He also finished 4th in his most recent start at the Charles Schwab Challenge.

Iron play is always a strong indication of where Morikawa’s game is trending, and his Strokes Gained: Approach numbers have seen a recent uptick. The two-time major champion has gained an average of 4.0 strokes on approach over his last two starts, which despite not being as good as his peak approach numbers, are a major improvement over the past year or so.

Morikawa has played some great golf at Muirfield Village throughout his career. He won the Workday Charity Open in 2020 and lost in a playoff at The Memorial Tournament in 2021. His two most recent starts at the course have ended in a withdraw and a missed cut, but his current form is much better than it was over the past few seasons coming into the event.

In addition to the strong iron play, the ability to keep the ball in the fairway will be a major advantage for a Memorial Tournament that I anticipate will play relatively difficult. Morikawa has gained strokes off the tee in eight consecutive starts, including 3.8 strokes at the PGA Championship and 4.0 strokes at the Charles Schwab Challenge.

The American has been fantastic at Nicklaus Courses since he burst onto the scene on the PGA Tour, and that was once again on full display at Valhalla last month. In his last 36 rounds, Collin ranks 3rd in Strokes Gained: Total on Nicklaus designs. He also ranked 1st in the field in Good Drive %, which will be a key this week.

It’s been a while since the 27-year-old has won a big event on Tour, but that could very well change this week at Jack’s place.

Justin Thomas +2500 (BetMGM)

Justin Thomas is winless in last 43 professional starts, dating back to the 2022 PGA Championship. For a player with 17 professional wins and in the prime of his career, that’s a long time.

Other than being “due”, Thomas has shown signs that is just about all the way back from his two-year slump. He has four top-ten finishes this season, with three of those being at a “signature” event or a major. Most recently, he’s finished in a tie for 5th at the RBC Heritage, a tie for 21st at the Wells Fargo Championship and a tie for 8th at the PGA Championship.

JT has loved Nicklaus designs throughout his career. He finished 2nd at the 2020 Workday at Muirfield Village, losing in a playoff to Collin Morikawa. In his last 30 rounds at the course, he ranks 6th in Strokes Gained: Total.

In addition to the obvious course fit, Thomas’ ball striking numbers have come to life of late. He gained 4.1 strokes on approach at the PGA Championship to go along with 4.6 strokes off the tee. Valhalla another Jack Nicklaus design so it’s encouraging to see that’s where he had arguably his best ball striking week of the season. The key for Thomas will be keeping the ball on the fairways this week and he’s improved his SG: OTT performance in four consecutive starts.

Thomas is finally in form and ready to get back in the winner’s circle at Muirfield Village.

Byeong Hun An +5000 (DraftKings)

Byeong Hun An is playing the best golf of his career. This season, the 32-year-old has finished T16 at the Genesis Invitational, T16 at The Masters, T8 at the Arnold Palmer Invitational and 3rd at the Wells Fargo Championship.

The South Korean’s ball striking has been fantastic this year. He’s gained strokes both off the tee and on approach in six consecutive events. An will now head back to a course where he’s had plenty of success. Back in 2018, he lost in a playoff to a surging superstar named Bryson DeChambeau. Ben has five top-25 finishes in eight starts at the course. The few times he missed the cut were in 2020 and 2021 when he was really struggling with his game.

An has had some close calls of late and I believe we need to stick with him for one more week.

Corey Conners +6000 (DraftKings)

Corey Conners is absolutely striping the ball right now. In his past 24 rounds, the Canadian ranks 2nd in Strokes Gained: Approach, 5th in Strokes Gained: Ball Striking and 22nd in Good Drive %.

At last week’s Canadian Open, Conners ranked 4th for the week in approach and finished in 6th place. In his previous two starts, Conners ranked 2nd in Strokes Gained: Approach at the Wells Fargo Championship and 4th at the PGA Championship. There are very few players on the planet that are currently hotter with their irons than Corey Conners.

Conners has a solid history at Muirfield Village with mixed results. His best finish came in 2022, when he finished T13 and also finished T22 back in 2020. While putting is typically Conners’ greatest weakness, he’s gained strokes on the greens in three of his six starts at the course and ranks 30th in the field in Strokes Gained: Putting on fast Bentgrass, so there’s hope that the 32-year-old can putt to field average this week.

Conners’ ability to hit fairways and dial in his mid-irons can propel him to the top of the leaderboard this week at a course that favors ball strikers.

Will Zalatoris +8000 (DraftKings)

I’m not entirely sure if Will Zalatoris is fully healthy based on his recent struggles, but there are enough positive signs for a player of his talent at this number.

Zalatoris made a Friday charge in his most recent start at the PGA Championship, which enabled him to sneak through the cut line. For the week, he gained 3.56 strokes on approach and has gained on approach in nine of his past ten starts.

Although he’s struggled at times, Zalatoris still has some strong finishes in big events this year. He finished in a tie for 9th at the Masters, a tie for 4th at the Arnold Palmer Invitational and a tie foe 2nd at the Genesis Invitational.

If Zalatoris is feeling fit, Muirfield Village is a perfect course to showcase his strengths. He’s one of the best iron players in the world and already has a 5th place finish in his most recent start at the course (2022).

This is a buy low opportunity on a world class player that has win equity.

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Opinion & Analysis

Saso says so! Yuka Saso survives for second U.S. Open title

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One of my favorite golf writers was the late Ron Balicki, and not just for the shared first name. Balicki was called, and enjoyed, the nickname “Wrong Ron,” because whoever he chose to win, was guaranteed to do not that. I might have inherited the moniker, sadly, and if you read yesterday’s update, this week goes miles to secure that designation. Four amateurs made the cut, and three of them tied for low amateur at 12-over par. I picked the one that did not make that number. Hilarious, no? As for the tournament proper, the new “Wrong Ron” guessed the correct country, but the wrong golfer. I went with Hinako Shibuno, and it was the other pride of Japan, Yuka Saso, who stole the show. Alas!

For a healthy portion of the day, odds were in the favor of a player earning a second Open title. Important note:  her name was not Yuka Saso. As golfers around her crumbled, Minjee Lee held steady at +1 on the day, and -4 on the week. Arpichya Yubol from Thailand had made the big move of the day. She reached -3 on the day an -1 for the week, before two late bogies dropped her to solo fifth position, a remarkable achievement. The round of the day came from Ally Ewing, who posted four birdies against zero bogeys for 66 and a tie for third spot.

As for Minjee, the round’s thread began to unravel at the 9th. A missed fairway led to bogey, and she followed with a three-putt for another at the tenth hole. Double bogeys at 12 and 14 took her out of the running for the title, and opened the chase to a new segment of the field. Hinako Shibuno would ultimately finish in solo second, one of two golfers to finish under par on the week. Shibuno was never a threat for the title, but when others lost their momentum, she found herself positioned for a runner-up finish.

It was Yuka Saso who turned in the day’s memorable performance. Saso turned in even par on the day, preserving her position at one-under par. Andrea Lee (+5) and Wichanee Meechai (+7) fell away from their place atop the third-round chart, as did Minjee Lee. Suddenly, Saso had posted four birdies in five holes on the inward half. She finished at two under on the day, four under on the week, and earned a three-shot win over Shibuno.

In her post-0round comments, Saso revealed that she had doubts that she would win again, especially a major title. She discussed the addition of a new putter to her bag, and her extraordinary confidence in her driver. Finally, Saso revealed how important the first cut of rough was to the resolution of the tournament. That wee bit of playable grass made all the difference in her mind.

With the refreshing transparency that all writers desire, Yuka Saso won for a second time on Sunday. We’ll forgive her if she values the US Open silver a bit more.

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